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Press Release

Qualcomm Announces Acquisition of SoftMax

SoftMax Adds Audio and Voice Enhancement Technologies to Qualcomm’s Products for Consumer and Wireless Devices
Dec 16, 2007
SAN DIEGO

Qualcomm Incorporated (Nasdaq: QCOM), a leading developer and innovator of advanced wireless technologies and data solutions, today announced that it has acquired San Diego-based SoftMax Inc., a market leader in noise reduction for mobile devices. SoftMax brings leading-edge, multi-microphone noise suppression and echo cancellation expertise to Qualcomm, broadening the audio and voice capabilities of the Company's product portfolio for integration into devices such as mobile handsets, Bluetooth® headsets, VoIP phones and notebook PCs.

“The acquisition of SoftMax will allow new opportunities for our customers to differentiate themselves by providing a superior level of voice quality to end users,” said Dr. Sanjay K. Jha, chief operating officer of Qualcomm and president of Qualcomm CDMA Technologies. “With the acquisition of SoftMax, our solutions will deliver advanced voice capabilities for handsets, Bluetooth headsets and other consumer devices.”

SoftMax's leading-edge voice algorithms for signal separation, echo cancellation and signal processing have enabled some of the latest wireless devices on the market to separate a speaker's voice from various background noises. The result is a dramatic improvement in voice quality, providing significant differentiation for the end product. These technology benefits have led to several key partnerships and implementations with industry-leading handset and Bluetooth headset OEMs using dual-microphone designs. SoftMax's technology also delivers a number of additional advantages, including lower power consumption, easy implementation and minimal processing power and memory requirements.

“SoftMax has always focused on the interactions between people and technology, and our SoftMax Signal Separation platform has solved real-world problems for products such as mobile phones and Bluetooth headsets,” said Dr. Te-Won Lee, president and chief technology officer of SoftMax. “As part of Qualcomm, we now have the ability to broaden our scope and enhance speech quality for consumers around the world more than ever before.”

Qualcomm Incorporated (www.qualcomm.com) is a leader in developing and delivering innovative digital wireless communications products and services based on CDMA and other advanced technologies. Headquartered in San Diego, Calif., Qualcomm is included in the S&P 500 Index and is a 2007 FORTUNE 500® company traded on The Nasdaq Stock Market® under the ticker symbol QCOM.

Except for the historical information contained herein, this news release contains forward-looking statements that are subject to risks, uncertainties and assumptions. If such risks or uncertainties materialize or such assumptions prove incorrect, the results of Qualcomm could differ materially from those expressed or implied by such forward-looking statements and assumptions. All statements other than statements of historical fact are statements that could be deemed forward-looking statements, including the expected benefits of the transaction; management plans relating to the transaction; any statements of the plans, strategies and objectives of management for future operations, including the execution of technology integration plans; any statements of expectation or belief; and any statements of assumptions underlying any of the foregoing. Risks, uncertainties and assumptions include the possibility that expected benefits may not materialize as expected; that Qualcomm is unable to successfully implement technology integration strategies; and other risks that are described from time to time in Qualcomm's SEC reports, including the report on Form 10-K for the year ended September 30, 2007, and most recent Form 10-Q.

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Snapdragon and Qualcomm branded products are products of Qualcomm Technologies, Inc. and/or its subsidiaries.

Qualcomm, Qualcomm Dragonwing and Snapdragon are trademarks or registered trademarks of Qualcomm Incorporated.

Qualcomm is a registered trademark of Qualcomm Incorporated. The Bluetooth word mark and logos are owned by the Bluetooth SIG, Inc. All other trademarks are the property of their respective owners.

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