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Qualcomm Announces the Expansion of the Hexagon DSP Access Program at Uplinq 2012

Initiative to Enable Manufacturers and Independent Software Vendors to Optimize Features, Use Cases and Power of Multimedia Solutions on Snapdragon Processors

– June 27, 2012 – Qualcomm Incorporated (NASDAQ: QCOM) announced today at Uplinq 2012 the expansion of the Hexagon™ DSP Access Program on select Snapdragon™ S4 processors. The new expansion provides original equipment manufacturers (OEMs) and independent software vendors (ISVs) with added resources, including software development tools and support, which allow them to provide increased differentiation on multimedia features via the integrated Hexagon DSP in Snapdragon S4 processors. The program offers the ability to integrate proprietary algorithms while enabling best-in-class power dissipation and multi-threaded hardware for concurrency. A comprehensive set of multimedia baseline features is provided standard with the Snapdragon platform, and the Hexagon Access Program enables the customization and augmentation of the baseline feature sets and usage models included on Snapdragon processors.

“Qualcomm is committed to providing unparalleled usability for our customers,” said Raj Talluri, senior vice president of product management at Qualcomm. “The expansion of the Hexagon Access Program gives added support and resources to the Snapdragon ecosystem. Qualcomm is enabling power-competitive designs with differentiated multimedia features and customization of multimedia end-use cases via our highly efficient Hexagon DSP technology.”

Previously offered solely on the Snapdragon S3 MSM8660 platform, the Hexagon Access Program now includes select Snapdragon S4 processors, including the APQ8064, MPQ8064, MSM8960, APQ8060A, MSM8260A, MSM8660A, MSM8930, APQ8030, MSM8630, MSM8230, MSM8227 and MSM8627. Both OEMs and ISVs can optimize the features and performance of their multimedia software for execution on the fully integrated audio-video acceleration hardware in Snapdragon processors. Program participants will have access to software development tools that the OEM or ISV can utilize to compile or hand-code their proprietary algorithms. These tools are provided to assist OEMs and ISVs with their audio and video programming on supported processors.

Current ISV participants in Qualcomm’s Hexagon Access Program include: Berkeley Design Technology Inc. (BDTI), Bsquare, Mentor Graphics, Nextreaming, NXP Software, Qsound, SRS Labs, TATA ELXSI and Waves Audio.

The Qualcomm Snapdragon processors that are supported via a Hexagon DSP Tools Suite and via software and documentation as part of the Hexagon DSP Access Program are available to OEMs and ISVs now. For more information on access to Hexagon programming tools and optional hardware development boards and documentation for the customization of multimedia on these processors, please visit developer.qualcomm.com.

About Qualcomm
Qualcomm Incorporated (NASDAQ: QCOM) is the world leader in 3G and next-generation mobile technologies. For more than 25 years, Qualcomm ideas and inventions have driven the evolution of digital communications, linking people everywhere more closely to information, entertainment and each other. For more information, visit Qualcomm’s website, OnQ blog, Twitter and Facebook pages.

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