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Qualcomm Introduces Snapdragon Game Pack

Top Game Publishers Choose Snapdragon Mobile Processors to Deliver an Industry Leading Mobile Gaming Experience

– June 01, 2011 – Qualcomm Incorporated (NASDAQ: QCOM) today announced the introduction of the Snapdragon™ Game Pack, which is an optimization program initially featuring more than 100 mobile games that represent the first installment of a growing collection of the latest console-quality and casual games optimized and enhanced for Snapdragon-based mobile devices. This significant milestone conveys the depth of support and collaboration among Qualcomm and top gaming publishers and developers that are using the advanced graphics capability of the embedded Adreno™ GPUs in Snapdragon mobile processors to bring a better gaming experience to mobile users. Future phases of the Snapdragon Game Pack will be able to take full advantage of next-generation Snapdragon mobile processors that will feature quad-core Adreno GPUs and will be optimized for larger display devices, such as tablets.

With more than 60 percent of smartphone users regularly playing games on their mobile devices, the demand is clear and the time is right to bring this significant advancement to the mobile gaming ecosystem. These individual Snapdragon-optimized games are accessible to the Android community via the Android Market and developer stores. The next-generation games to be included in the Snapdragon Game Pack will also be made available by the publishers and developers of such games for mobile device manufacturers working on pre-commercial products to bring an industry-leading gaming experience to their Snapdragon powered devices. The Snapdragon Game Pack is also designed to help publishers with more pre-install opportunities for generating new revenue with their existing catalog of games. With more than 125 Snapdragon devices announced and more than 250 in development from OEMs and operators worldwide, the Snapdragon platform is the mobile platform of choice for many publishers.

“We are excited to be leading the way with the top game developers in the industry to bring better gaming experiences to Android and other platforms for everyone to enjoy,” said Dave Durnil, director of advanced content at Qualcomm CDMA Technologies. “Our in-house gaming team is comprised of lead programmers from major game studios that have launched commercial titles for consoles and mobile. This team is focused on enabling industry-leading gaming experiences for our next-generation Snapdragon mobile processors and supporting developers that are part of the Snapdragon Game Pack.”

The Snapdragon Game Pack and the list of games associated with the Snapdragon Game Pack will continue to grow over time. Some of the Company’s collaborators in this effort include Babaroga, Booyah, Com2us USA, Digital Chocolate, Eyelead Software, Glu, Guild Software, NAMCO BANDAI Games America, Gameloft, Natural Motion, Polarbit, Southend Interactive and Tripwire Interactive.

“We are happy to work with Qualcomm to deliver a great gaming experience on Snapdragon-powered Android devices, with games such as GT Racing: Motor Academy, Modern Combat 2: Black Pegasus and Real Soccer 2011,” said Baudouin Corman, vice president of Publishing Americas, Gameloft. “These powerful devices enable the development of immersive HD games, and we are pleased to work with Qualcomm to take it to the next level.”

“The wide industry support behind Snapdragon helps to facilitate consistency of hardware, even between different manufacturers, and it makes optimizations of our products an easier process,” said Mitri Wiberg, CEO, Polarbit AB. “Working with Qualcomm also gives us the opportunity to attain business opportunities with major mobile industry players that rely on Qualcomm technology to power their products.”

“We are delighted to continue our collaboration with Qualcomm in bringing extremely compelling gaming experiences across platforms,” said Jason Loia, chief operating offices, Digital Chocolate. “Android has the potential to be a key catalyst of the social gaming revolution on mobile, and Digital Chocolate is committed to it as a first-rate gaming platform.”

“We are always pushing the limits of 3D Social Mobile game quality with the goal of delivering a dynamic, console-like gaming experience,” said Giancarlo Mori, chief creative officer, Glu Mobile. “The Snapdragon Game Pack offers top developers like Glu the tools needed to continue delivering this experience on the next generation of mobile devices.”

“The broad adoption of Snapdragon mobile processors in the Android space, along with great developer support from Qualcomm, made a compelling case for bringing our unique MMO experience to these devices,” said John Bergman, CEO, Guild Software Inc.

“As a leading and innovative games developer, we always aim to make the best games no matter what platform, and with the help of Qualcomm and the performance of Snapdragon mobile processors, we are able to do just that,” said Fredrik Erlandsson, CEO, Southend Interactive.

“Snapdragon-powered devices exhibit great performance and impressive 3D graphics for game development, allowing us to maximize the visual appeal of Pool Pro Online 3,” said Dominic Lobbia, senior R&D director, NAMCO BANDAI Games America. “Qualcomm has also provided industry-leading tools, including the Adreno Profiler, which has enabled us to fine-tune the 3D performance of our games on the Snapdragon platform.”

“We are pleased to be bringing a number of our titles onto the Android operating system that are optimized for devices utilizing Qualcomm’s Snapdragon platform,” said Torsten Reil, CEO, NaturalMotion.

“Snapdragon mobile processors with embedded Adreno GPUs make it possible for us to bring rich gaming experiences with wide appeal like Homerun Battle 3D to Snapdragon-based mobile devices,” said Don Lim, General Manager, Com2us USA.

“Collaborating with Qualcomm enables us to bring a better overall experience for players and publishers alike,” said Andreja Djokovic, founder, Babaroga.

“The breadth and reach of Snapdragon mobile processors in the Android Market makes working with Qualcomm a smart business decision, “said Brian Cho, director of business development, Booyah.

“By collaborating with Qualcomm and utilizing their Adreno Profiler tool, we optimized our game to deliver higher performance, richer 3D content and a more exciting mobile gaming experience,” said Nikos Vassiliou, chief software architect, Eyelead Software.

“We are excited to start bringing top-of-the-line PC games to the mobile market, and now we can do it on Snapdragon-powered devices,” said Alan Wilson, vice president, Tripwire Interactive.

Qualcomm’s Adreno graphics technology has long been a hub for mobile gaming. The latest Adreno GPUs allow developers to continue to utilize high-performance Adreno graphics capabilities to drive spectacular gaming and user experiences across all device tiers. Qualcomm’s embedded Adreno GPUs have enabled the largest mobile graphics ecosystems as evidenced by the hundreds of games available on Android, Windows Phone 7, Xbox Live gaming and PlayStation Certified gaming on Sony Ericsson’s Xperia PLAY.

For more information on the Snapdragon Game Pack and to see some of the latest games optimized for Snapdragon processors, visit us at Uplinq 2011, June 1-2 in San Diego, or visit www.qualcomm.com/snapdragon.

About Qualcomm
Qualcomm Incorporated (NASDAQ: QCOM) is the world leader in 3G and next-generation mobile technologies. For more than 25 years, Qualcomm ideas and inventions have driven the evolution of wireless communications, connecting people more closely to information, entertainment and each other. Today, Qualcomm technologies are powering the convergence of mobile communications and consumer electronics, making wireless devices and services more personal, affordable and accessible to people everywhere. For more information, visit Qualcomm around the Web:

www.qualcomm.com
Corporate Blog: www.qualcomm.com/blog
Twitter: www.twitter.com/qualcomm
Facebook: www.facebook.com/qualcomm

Except for the historical information contained herein, this news release contains forward-looking statements that are subject to risks and uncertainties, including the Company’s ability to successfully design and have manufactured significant quantities of current and future generation Snapdragon processors on a timely and profitable basis, the extent and speed to which the Snapdragon platform is deployed, the extent and speed to which gaming publishers and developers continue to design applications optimized to run on the Snapdragon platform, change in economic conditions of the various markets the Company serves, as well as the other risks detailed from time to time in the Company’s SEC reports, including the report on Form 10-K for the year ended September 26, 2010, and most recent Form 10-Q.

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Topics: Snapdragon
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