Qualcomm and The New Yorker bring the future to print
The New Yorker’s annual “Innovators Issue” highlights groundbreaking individuals and their forward thinking ideas. This year, Qualcomm collaborated with the magazine to bring a unique augmented reality experience to readers. By downloading the Uncovr app from the Apple Store or Google Play, readers can transform the front and back covers, as well as Qualcomm’s special advertisements, into interactive art.
Publish Date: May 12, 2016