Your Moto X is truly yours because you design it, and then it's assembled in the USA. It responds to your voice - no touching necessary. Instead of a generic, unhelpful blinking light, information important to you quietly appears on the screen. Moto X is curved to fit right in your hand. Twist your wrist twice, it becomes your camera, and gets the shots you'd otherwise miss. Once you turn it on, Moto X is ready to respond to you. Just talk.