Press Release

Qualcomm aptX HD Gains Momentum Among Leading Consumer Electronics Brands

Growing Demand for High Resolution Bluetooth® Audio with Consumers

Feb 27, 2017BARCELONA, Spain

Qualcomm products mentioned within this press release are offered by Qualcomm Technologies, Inc. and/or its subsidiaries.

Qualcomm Technologies International, Ltd., a subsidiary of Qualcomm Incorporated (NASDAQ: QCOM), today announced growing momentum for its Qualcomm® aptX™ HD audio codec among leading consumer electronics brands. Leading manufacturers of smartphones, media players, headphones, speakers and other Bluetooth audio products worldwide are steadily embracing the aptX HD audio technology with a number of products now available since launching a little over a year ago.

“aptX was one of the first audio technologies to bring pro-audio quality to wireless consumer devices and has become synonymous with superior sound quality with many audiophiles and premium audio manufacturers,” said Anthony Murray, senior vice president and general manager, Voice and Music, Qualcomm Technologies International, Ltd. “As some smartphone manufacturers are removing the traditional headphone jack and more consumers are experiencing the quality of sound available today over Bluetooth, the demand for high quality wireless audio devices is growing rapidly.”

aptX HD meets this demand by delivering 24-bit audio over a Bluetooth wireless connection. As well as accepting a 24-bit audio input, 24-bit audio resolution is maintained by using an extra two bits in each of the four sub-bands of processing. This results in lower signal-to-noise ratio through the encode/decode cycle and less distortion, ensuring clean, clear and crisp music, making aptX HD ideal for use as part of a high-resolution audio solution.

The recent announcement that aptX HD will be supported on Qualcomm® Snapdragon™ 835 offers increased power efficiency and a more simplified integration process for mobile device OEMs.

Devices that now support aptX HD include:

  • Mobile Devices:

    • Onkyo Granbeat Smartphone

    • T&G Luna S Smartphone

    • Vertu Constellation X Smartphone

    • A&K Media Players

    • LG G5

    • LG V20

  • Headphones and wireless speakers:

    • Audio-Technica ATH-DSR9BT and ATH-DSR7BT Headphones

    • LG Tone Platinum and LG Tone Active + Headphones

    • NAIM Uniti Series

    • Astell & Kern XB10 Receiver

    • Bluewave GET Headphone Amplifier

“We are committed to delivering the best audio quality possible for our customers, which is why we have chosen to integrate aptX HD into our recently launched Granbeat smartphone to help deliver clean, clear and precise wireless sound,” said Kevin Miyagi, president, Onkyo & Pioneer Innovations Corporation.

Takayuki Matsunaga, public relations and advertising department manager, Audio-Technica said, “At Audio-Technica sound quality comes first. aptX HD has allowed us to develop a range of headphones that meet the need for convenience and mobility without compromising on audio quality.”

About Qualcomm
Qualcomm's technologies powered the smartphone revolution and connected billions of people. We pioneered 3G and 4G – and now we are leading the way to 5G and a new era of intelligent, connected devices. Our products are revolutionizing industries, including automotive, computing, IoT, healthcare and data center, and are allowing millions of devices to connect with each other in ways never before imagined. Qualcomm Incorporated includes our licensing business, QTL, and the vast majority of our patent portfolio.  Qualcomm Technologies, Inc., a subsidiary of Qualcomm Incorporated, operates, along with its subsidiaries, all of our engineering, research and development functions, and all of our products and services businesses, including, our QCT semiconductor business. For more information, visit Qualcomm’s website, OnQ blog, Twitter and Facebook pages.

Qualcomm and Snapdragon are trademarks of Qualcomm Incorporated, registered in the United States and other countries. aptX is a trademark of Qualcomm Technologies International, Ltd., registered in the United States and other countries.

Qualcomm Snapdragon is a product of Qualcomm Technologies, Inc. Qualcomm aptX is a product of Qualcomm Technologies International, Ltd.

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References to "Qualcomm" may mean Qualcomm Incorporated, or subsidiaries or business units within the Qualcomm corporate structure, as applicable.

Qualcomm Incorporated includes Qualcomm's licensing business, QTL, and the vast majority of its patent portfolio. Qualcomm Technologies, Inc., a wholly-owned subsidiary of Qualcomm Incorporated, operates, along with its subsidiaries, substantially all of Qualcomm's engineering, research and development functions, and substantially all of its products and services businesses. Qualcomm products referenced on this page are products of Qualcomm Technologies, Inc. and/or its subsidiaries.

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