Press Release

Qualcomm Announces Leadership Change in Japan

Clifford Ficke Named President of Qualcomm Japan

May 17, 2012TOKYO

Qualcomm products mentioned within this press release are offered by Qualcomm Technologies, Inc. and/or its subsidiaries.

Qualcomm Incorporated (NASDAQ: QCOM) today announced the appointment of Clifford Ficke as vice president and president of Qualcomm Japan. Ficke will oversee Qualcomm’s operations in Japan and will report to Jing Wang, executive vice president and president of Global Business Operations. Jun Yamada, who made significant contributions to Qualcomm’s business growth in Japan since 2005, will transition from his current role as senior vice president and president of Qualcomm Japan to senior advisor, providing continued guidance as Qualcomm focuses on driving new Qualcomm technologies in Japan.

“Jun’s guidance and leadership has been instrumental to the development and expansion of Qualcomm’s operation in Japan,” said Wang. “As one of the most advanced mobile markets worldwide, Japan continues to fuel innovation and present significant business opportunities for Qualcomm. Cliff’s extensive experience and proven track record in the semiconductor industry will be invaluable in driving Qualcomm’s business in Japan as the industry continues to introduce advanced mobile technologies.”

Before joining Qualcomm in May 2011 as vice president of sales and operations, Ficke served as vice president of sales and business development at Applied Micro Circuits Corporation. Prior to Applied Micro Circuits Corporation, he held a variety of sales and business development roles at different semiconductor companies, including NEC Electronics and Marvell Semiconductor. Ficke holds a master’s degree in business administration with a focus on relationship marketing and sales management from Northern Illinois University.

About Qualcomm
Qualcomm Incorporated (NASDAQ: QCOM) is the world leader in 3G and next-generation mobile technologies. For more than 25 years, Qualcomm ideas and inventions have driven the evolution of digital communications, linking people everywhere more closely to information, entertainment and each other. For more information, visit Qualcomm’s website, OnQ blog, Twitter and Facebook pages.


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