Press Release

Qualcomm Announces Analytics Manager Service

Service Includes Critical Event Reporting Dashboard, Driving Performance Scorecards and Key Industry Benchmarks for Fleets

Feb 28, 2010LAS VEGAS

Qualcomm products mentioned within this press release are offered by Qualcomm Technologies, Inc. and/or its subsidiaries.

Qualcomm Incorporated (Nasdaq: QCOM), a leading provider of business-to-business wireless enterprise applications and services, today announced the addition of the Analytics Manager service to the Qualcomm Transportation Services suite, which will offer fleets a holistic view of driving performance to help carriers run their businesses more efficiently and safely. The Analytics Manager will provide a critical-event reporting dashboard, driver safety reports and scorecards, as well as key industry benchmarking. The service is expected to be available on multiple Qualcomm platforms this fall.

“All sizes of fleets can benefit from the Analytics Manager service, but especially smaller fleets that typically cannot afford to build their own,” said Norm Ellis, vice president of sales, services and marketing at Qualcomm Enterprise Services. “By pulling the customer’s data together from their use of Qualcomm’s existing products and services, we are able to provide the fleet manager with an in-depth analysis for making immediate improvements to the fleet.”

Analytics Manager presents actionable data via intuitive user interfaces that make the information easy to understand, navigate and interpret. The service enables easier identification of areas of improvement for fleets, as customers can easily set parameters for driver performance monitoring and view data at the group or functional level. Reports planned for the Analytics Manager service include:

• Critical Events Dashboard – outlines fleet-wide safety trends captured with the Critical Event Reporting service

• Driver Scorecard – incorporates data from Hours of Service, Critical Event Reporting, and Performance Monitoring services to assist with CSA 2010 compliance

• Industry Benchmarks – pulls data from multiple services and shows how a carrier’s fleet measures against averages for key performance indicators such as fuel consumption, idle time, overspeeding and hard braking

Since 1988, Qualcomm Enterprise Services has provided integrated wireless systems and services to transportation and logistics companies around the world. With more than 1.3 million mobile units shipped to businesses in 39 countries on four continents, Qualcomm Enterprise Services delivers the business insight these companies need in order to operate at peak performance and provide superior customer service. Backed by a global, 24x7, world-class technology infrastructure, customer care and professional services, Qualcomm Enterprise Services is positioned to meet and exceed the increasingly complex and business-critical needs of its more than 2,500 clients.

Qualcomm Incorporated (Nasdaq: QCOM) is a leader in developing and delivering innovative digital wireless communications products and services based on CDMA and other advanced technologies. Headquartered in San Diego, Calif., Qualcomm is included in the S&P 100 Index, the S&P 500 Index and is a 2009 FORTUNE 500® company. For more information, please visit Qualcomm around the Web:
www.qualcomm.com
Blog: www.qualcomm.com/blog
Twitter: www.twitter.com/qualcomm
Facebook: www.facebook.com/qualcomm

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