Qualcomm Incorporated (Nasdaq: QCOM), a leading developer and innovator of advanced wireless technologies, products and services, and América Móvil [BMV: AMX] [NYSE: AMX] [NASDAQ: AMOV] [LATIBEX: XAMXL], the leading provider of wireless services in Latin America, today announced an agreement to deploy Qualcomm's Plaza Mobile Internet™ offering to power América Móvil's Ideas Widget service across all of its 18 subsidiaries in Latin America, reaching more than 190 million wireless subscribers.
Qualcomm's Plaza Mobile Internet is an end-to-end widget platform that will allow América Móvil to provide its end users with immediate and convenient access to customizable Internet content from mobile devices across their device portfolio. In addition, users can quickly and easily download and manage an array of rich, customizable content, either from their device or online.
Plaza Mobile Internet enables publishers to develop widgets quickly and easily using open Web standards and tools. Through this solution, publishers and content providers will be able to develop and submit their creations to América Móvil's widget catalog.
“We believe that providing end users with an easy way to extend their online lives to their mobile devices will help drive mobile Internet use and create additional revenue opportunities for América Móvil,” said Noam Raffaelli, managing director of Plaza Mobile Internet. “Qualcomm is using its expertise building strong publisher and developer ecosystems to ensure that América Móvil can deliver targeted content to its subscribers throughout Latin America.”
“At América Móvil, we are always looking to innovate upon our offerings and enhance the quality of the products and services we provide to our customers in every country where we operate,” said Marco Quatorze, head of value-added services, América Móvil. “We selected Qualcomm's Plaza Mobile Internet widget solution as a user-friendly and personalized way for users to access Internet content from their mobile devices.”
For more information on joining the Plaza Mobile community and developing widgets for Plaza Mobile Internet, please visit www.plazamobileinternet.com.
About América Móvil
AMX is the leading provider of wireless services in Latin America. As of June 30, 2009, it had 190.3 million wireless subscribers and 3 million landlines in the Americas.
Qualcomm Incorporated (Nasdaq: QCOM) is a leader in developing and delivering innovative digital wireless communications products and services based on CDMA and other advanced technologies. Headquartered in San Diego, Calif., Qualcomm is included in the S&P 100 Index, the S&P 500 Index and is a 2009 FORTUNE 500® company. For more information, please visit www.qualcomm.com.