MediaFLO USA, CBS, FOX, MTV and NBC Deliver Highly Anticipated TV Programming to Mobile Phones in 2008SAN DIEGO
Some of spring's hottest primetime TV shows from CBS, FOX, MTV and NBC will make their mobile debuts on FLO TV™ in January, giving TV entertainment enthusiasts the ability to watch many of their favorite primetime programs - along with some new ones - from the convenience of their mobile phones.
The latest FLO TV programming brings consumers convenient access to some of the season's most highly anticipated premieres, including new comedy “Welcome to the Captain,” (CBS Mobile), “Lipstick Jungle” (NBC2Go) and “New Amsterdam” (FOX Mobile). Primetime favorites including “Jericho,” “Power of 10,” and “Big Brother” (CBS Mobile); “Are You Smarter Than a Fifth Grader” and “Prison Break” (FOX Mobile); “Medium” (NBC2Go) and “The Hills” extended season (MTV) will also return with new episodes on FLO TV in January.
“Together with our leading content partners, we're very pleased to deliver some of the season's most in-demand primetime shows, game shows and news programs on FLO TV,” said Mike Bailey, vice president of programming at MediaFLO USA. “Consumer demand for mobile TV is growing dramatically, and MediaFLO is committed to continually supporting this growth by providing subscribers with the TV content they want, where they want it.”
New spring programming on FLO TV includes*:
· Welcome to the Captain - January 4
· People's Choice Awards - January 8
· Jericho - February 12
· Big Brother - February 12
· Prison Break (second half of fall season) - January 14
· New Amsterdam - Early March
MTV: Music Television
· Rob & Big - January 8
· Life of Ryan - January 8
· Real World / Road Rules Challenge - January 23
· The Hills extended season - January 24
· Human Giant - March 11
· The Paper - March 31
· Medium - January 7
· Guinness Book of World Records Special - January 27
· Lipstick Jungle - February 7
*Many of the shows will be simulcast, meaning that they will air on FLO TV and traditional television at the same time. All programming on the FLO TV service is subject to change.
In addition to the new spring lineup, FLO TV and its programming partners will continue to offer a rich variety of top-rated TV shows ranging from “Cribs” and “Room 401” (MTV), to “SpongeBob Square Pants” and “Drake and Josh” (Nickelodeon), as well as “Dateline NBC” (NBCNews2Go) and “Today” (moved from NBCNews2Go to NBC2Go as of January 21). FLO TV also will continue to carry an unrivalled array of sports programming this spring through CBS Mobile, ESPN Mobile TV and FOX Mobile. For a complete FLO TV programming guide, visit www.flotv.com.
FLO TV programming is available in more than 50 major metropolitan areas from coast to coast, including Atlanta, Chicago, Dallas, Las Vegas, Los Angeles, New York, Seattle and Washington, D.C. A complete list and map of available cities is available at www.flotv.com.
About MediaFLO USA, Inc.
MediaFLO USA Inc. unleashes the power of TV for mobile consumers, combining the best content, an intuitive user interface and a superior multicast network to deliver a true TV experience. The award-winning MediaFLO USA mobile entertainment service, called FLO TV, offers full-length simulcast and time-shifted programming from the world's best entertainment brands, including CBS, CSTV, CBS News, Comedy Central, ESPN, FOX, FOX News, FOX Sports, MTV, NBC, Bravo, NBC Sports, NBC News, CNBC, MSNBC, NickToons and Nickelodeon. The FLO TV service also will deliver short-format clips and real-time information and entertainment services. Based in San Diego, Calif., MediaFLO USA is a wholly owned subsidiary of Qualcomm Incorporated. Further information is available at www.mediaflousa.com.
Qualcomm is a registered trademark of Qualcomm Incorporated. MediaFLO and FLO TV are trademarks of Qualcomm Incorporated. All other trademarks are the property of their respective owners.
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