Press Release

Qualcomm Showcases Leading 3G CDMA Mobile Entertainment and Enterprise Solutions


Qualcomm products mentioned within this press release are offered by Qualcomm Technologies, Inc. and/or its subsidiaries.

Qualcomm Incorporated (Nasdaq: QCOM), a leading developer and innovator of Code Division Multiple Access (CDMA) and other advanced wireless technologies, today announced it will demonstrate a host of innovative third-generation (3G) wireless products and solutions during CTIA Wireless I.T. & Entertainment 2005 in San Francisco. Qualcomm's 3G-based multimedia technology solutions represent the Company's strategy of advancing and growing the range of applications and services for mobile entertainment and information access, including 3D gaming, video camcorder capabilities and position location. Qualcomm will showcase its 3G solutions from Sept. 27-29 in booth 439 at San Francisco's Moscone Center.

Also, at a private reception this evening, Qualcomm will reveal the third annual 3G A-List™ Awards winners. The awards honor the most innovative wireless data deployments based on 3G CDMA2000® 1X or 1xEV-DO technology. This year the number of nominees using 1xEV-DO technology quadrupled, indicative of its growing adoption in the enterprise.

“Today more than 270 million cdmaOne, CDMA2000 and WCDMA subscribers worldwide depend on reliable voice communications and leading-edge data services,” said Jeffrey K. Belk, senior vice president of marketing for Qualcomm. “Our booth presence showcases how Qualcomm and its partners are working together to drive the competitive landscape as the convergence of mobile wireless, computing and consumer electronics continues to simplify and enrich the lives of consumers.”

Qualcomm's highly integrated chipset solutions, including high-speed video downloads, video playback and advanced 3D gaming capabilities will be available for show attendees to experience first-hand on some of the commercial handsets powered by the Company's Enhanced Multimedia Platform chipsets and Launchpad™ suite of integrated applications. Qualcomm will highlight the world's most broadly deployed position-location technology for mobile devices, Qualcomm's gpsOne®. The Company's gpsOne technology is integrated into select Mobile Station Modem™ (MSM™) chipsets, enabling cost-effective location-enhanced handsets that provide unsurpassed performance and capabilities that support a wide range of applications - from turn-by-turn navigation and fleet management to local directory services.

BREW developers Gameloft, Inetcam, Intellisync, JAMDAT, Networks in Motion and Novarra will be featured in the BREW Pavilion section of the Qualcomm booth. Visitors to the booth will see high-quality 3D mobile games developed for the BREW solution and demonstrated on advanced 3G handsets which incorporate Qualcomm's Multimedia Platform chipset. Also showcased will be demonstrations of an interactive BREW Zone Web site, retail cards, SMS codes, and barcode scanner applications, the BREW for Business Enterprise Portal Web site, and the uiOne delivery system.

Qualcomm will also conduct a live demonstration of its FLO™ (Forward Link Only) Technology, featuring over-the-air delivery and viewing of wireless multimedia content on a form factor accurate (FFA) handset. FLO Technology is part of the MediaFLO™ System, a comprehensive end-to-end solution that simultaneously and cost-effectively delivers unprecedented volumes of high-quality, audio and video multimedia, streaming or clipped to wireless subscribers. The MediaFLO System is designed to provide an economical delivery solution for streaming high-quality content to millions of subscribers. The MediaFLO System delivers QVGA quality video at up to 30 frames per second and is the foundation for MediaFLO USA's multicast network. The multicast network is capable of delivering a combination of up to 20 streaming content channels, 10 streaming audio channels and up to 800 minutes of Clipcast™ (short format) content in addition to numerous datacast services.

In addition to the booth demonstrations, Qualcomm executives will share their industry expertise during the following sessions:

  • Tuesday, Sept. 27 at 3:30 p.m. in Room 2004, “Mobile Multi-player Games - What Will They Be? How Do We Get There?,” Aaron Bernstein, senior product manager with the Gaming Group for Qualcomm Internet Services
  • Wednesday, Sept. 28 at 2:25 p.m. in Room 2004, “Video: Critical Issues in Developing the Mobile TV Market,” Rob Chandhok, vice president of engineering and market development for MediaFLO

Qualcomm Incorporated ( is a leader in developing and delivering innovative digital wireless communications products and services based on CDMA and other advanced technologies. Headquartered in San Diego, Calif., Qualcomm is included in the S&P 500 Index and is a 2005 FORTUNE 500® company traded on The Nasdaq Stock Market® under the ticker symbol QCOM.


Qualcomm, BREW and gpsOne are registered trademarks of Qualcomm Incorporated. cdmaOne, Clipcast, 3G A-List Awards, Mobile Station Modem, MSM, Launchpad, MediaFLO and FLO are trademarks of Qualcomm Incorporated. CDMA2000 is a registered trademark of the Telecommunications Industry Association (TIA USA). All other trademarks are the property of their respective owners.