SAN DIEGO - August 9, 1996 - Qualcomm Incorporated (NASDAQ: QCOM) today announced that National Freight, Inc., one of the nation's top 25 truckload carriers, has signed a multi-million dollar agreement to equip 900 of its vehicles with the OmniTRACS® mobile communications system. The OmniTRACS system will be used by Waxahachie.-Tex.-based National Freight to enhance communications and service for both its short-haul and long-haul customers.
"In the short-haul market, which comprises 80 percent of our business, the number of shipments we handle daily is much higher," said Ike Brown, president of National Freight. "So there is even more of an urgency to minimize phone conversations by funneling all communications through the OmniTRACS system. This will free up our people, who, in turn, can be more proactive."
Installation of the first 900 OmniTRACS units has begun and will be completed by mid-September. National Freight has also purchased the SensorTRACS® system, an optional OmniTRACS product designed to help control fuel and maintenance costs by monitoring driver performance variables, such as idle time, overspeeding and over-revving.
"In order to take our customer service to the next level -- and to compete in the '90s and beyond, we needed the best technology for communicating between dispatchers, drivers and customers," said Ike Brown. "In the first few weeks of service, the OmniTRACS system has already enabled us to make on-the-minute decisions that have helped eliminate deadhead miles and capture revenues that would have been lost. We've also been able to track our drivers enroute to give timely information to customers, who, in turn, have alerted their customers as to specific load status."
Since its founding in 1932, privately-owned National Freight has grown from a one-truck operation in the Northeast to a fleet consisting of 1,250 tractors and 3,500 trailers. Focusing primarily on the short-haul market, the company is a national truckload carrier with a regional focus. National Freight offers regional service in all areas of the contiguous United States. Vineland, N.J.-based NFI Industries is the parent company of National Freight; National Distribution Centers, a nationwide warehousing company; Vineland Construction, a real estate management firm; and NFI Interactive Logistics.
National Freight explored other competing systems before deciding to purchase the OmniTRACS system. "We bought Qualcomm's OmniTRACS system the same way we want our customers to buy our services -- based on reliability, dependability, reputation and customer service," said Sid Brown, chief executive officer of NFI Industries. "The OmniTRACS system also allowed for the smoothest transition and integration with our current computer system."
"We are pleased that National Freight has selected the OmniTRACS system," said John Sarto, senior vice president and general manager of Qualcomm's OmniTRACS division. "Qualcomm is confident that our system will provide National Freight with the tools it needs to effectively compete in the marketplace and to enhance its already superior customer service."
Qualcomm's family of OmniTRACS products include the OmniTRACS mobile communications and position reporting system; value-added application software designed to enhance existing operations; business solutions and information management systems. Qualcomm has sold more than 165,000 OmniTRACS units worldwide, with systems operating in the United States, Canada, Europe, Brazil, Mexico, Japan, Korea and Malaysia.
Headquartered in San Diego, Qualcomm develops, manufactures, markets, licenses and operates advanced communications systems and products based on its proprietary digital wireless technologies. The Company's primary product areas are the OmniTRACS® system (a geostationary satellite-based, mobile communications system providing two-way data and position reporting services), CDMA wireless communications systems and products and, in conjunction with others, the development of the Globalstar low-earth-orbit (LEO) satellite communications system. Other company products include the Eudora Pro electronic mail software, VLSI components, and communications equipment and systems for government and commercial customers worldwide.
Except for the historical information contained herein, this news release contains forward-looking statements that are subject to risks and uncertainties, including those risks detailed from time to time in the Company's SEC reports, including the report on Form 10-K for the year ended September 24, 1995.