Feb 12, 1996SAN DIEGO
Qualcomm products mentioned within this press release are offered by Qualcomm Technologies, Inc. and/or its subsidiaries.
Qualcomm Incorporated (NASDAQ:QCOM), a leader in wireless communications and advanced electronic messaging solutions for the Internet, today announced the results of an Internet study conducted by Matrix Information and Directory Services (MIDS) of Austin, Texas, a leading authority on the Internet and its growth. The study concluded that Eudora electronic mail software has an estimated 10 million users worldwide and that it is the most popular e-mail software forInternet messaging. The study also concluded that over 60 percent of educational institutions and over 50 percent of organizations on the Internet use Eudora software for communication, a greater number than any other e-mail package.
"The success of both Eudora Pro and Eudora Light software is a direct result of widespread customer input and a mature code base on which to break new ground," said Jeff Jacobs, vice president and general manager, Qualcomm Enterprise Software Technologies Group. "As a result, we've been able to meet and exceed customer expectations and have enjoyed outstanding customer loyalty."
While the Internet experiences extraordinary growth in many areas, e-mail communication continues to be the number one Internet tool in use today. Leveraging e-mail to create a meaningful and feature-rich communications environment has always been a challenge, given the disparate computing platforms and operating environments of Internet users. Qualcomm has resolved these challenges and provided the industry's most popular Internet e-mail package. The award-winning Eudora software family combines cross-platform compatibility, unmatched functionality and ease-of-use, and a groundbreaking Internet distribution strategy that eliminates the barriers to entry for nearly all users.
The results of the MIDS study further illustrate why the Eudora software family is so popular. Based on the survey, 94 percent of Eudora users rate the software's ease-of-use as excellent or good. For Eudora Pro software, Qualcomm's commercial product, nearly 70 percent of all current users had used the Company's Eudora Light freeware product in the past. This is an excellent indicator of Eudora software customer brand loyalty, as well as the value and superior feature-set of Eudora Pro software.
"We pioneered the approach to use the Internet for distributing commercial-quality software products long before it became fashionable," continued Jacobs. "We have industry-wide brand recognition and outstanding customer loyalty with an estimated 10 million people using our Eudora products today. This extraordinary number of users can be attributed to believing in the value of using the Internet to provide superior technology to the market."
Other statistics released in the MIDS study include:
- Eudora software is used by 3.2 times more organizations than any other PC mail package for Internet e-mail
User demand for superior products has made Eudora software the industry standard for Internet messaging.
- Globally, over 60 percent of all institutions of higher education on the Internet use Eudora software
Eudora is the e-mail package of choice for the nation's leading institutions for higher education, including Brown, Cornell, Georgia Tech, Harvard, Notre Dame, The University of Michigan, Stanford, and the University of California system, including UC Berkeley and UCLA.
- Over 50 percent of all organizations on the Internet worldwide use Eudora
Qualcomm's key customers include Apple Computer, AT&T, Cisco Systems, DuPont, GTE, Informix, Lockheed Martin Energy Systems, NASA and Schlumberger.
- Most respondents who purchased Eudora Pro software did so within three months after using Eudora Light software
Eudora Light software customers almost universally appreciate the capabilities and straightforward interface of the product, and are anxious to add the features offered in Eudora Pro software.
- 80% of people obtained Eudora Light software by downloading it from the Internet
Qualcomm pioneered the concept of seeding quality software products on the Internet. Eudora's status as the number one product in its category is due, in part, to this forward-thinking strategy.
- 82% said the cost/price they paid for Eudora Pro software was excellent or good
With a low entry point and aggressive upgrade offers, Qualcomm has made getting on the Internet with the world's most popular and powerful TCP/IP e-mail package easy and affordable. The Eudora software family has also been on the best sellers' list at Ingram Micro both as a standalone product and in a variety of bundles, surpassing some of the best known names in computer software.
Eudora Pro software is available through nearly all major U.S. retailchains, including Egghead Software, Comp USA, Best Buys, MicroCenter and Fry's Electronics. Eudora Pro software is also available through mail order catalogs, such as Multiple Zones International (MAC Zone and PC Zone) and PC Connection, Inc. (MAC Connection and PC Connection), giving Eudora Pro software excellent market exposure in every key channel. Eudora Pro software for PC and Macintosh computers carries a suggested list price of $89. Eudora Light software is free and is available from Qualcomm at ftp.qualcomm.com.
Qualcomm's award-winning Eudora Pro and Eudora Light software are Internet-based e-mail packages that deliver exceptional levels of functionality, ease-of-use and flexibility. Originally introduced in 1988, Eudora is the world's most popular Internet e-mail software with an estimated 10 million users. Available for the PC, Macintosh and Newton platforms, the Eudora software family of products delivers best-of-breed Internet e-mail capabilities. Eudora Pro software, Qualcomm's commercial version, builds upon the Eudora Light feature set by offering a wide range of additional features, including enhanced user-definable message filtering, built-in spell checking and MAPI support.
Headquartered in San Diego, Qualcomm develops, manufactures, markets, licenses and operates advanced communications systems and products based on its proprietary digital wireless technologies. The Company's primary product areas are the OmniTRACS® system (a geo-stationary satellite-based, mobile communications system providing two-way data and position reporting services), CDMA wireless communications systems and products and, in conjunctionwith others, the development of the Globalstar™ low-earth-orbit (LEO) satellite communications system. Other company products include the Eudora Pro electronic mail software, VLSI components, and communications equipmentand systems for government and commercial customers worldwide.
Matrix Information Directory Services (MIDS) is a world leader in market research regarding the Internet and the other networks making up the Matrix of computers worldwide that can exchange electronic mail. Information onthe extensive range of reports and periodicals available from MIDS, including its monthly newsletter Matrix News, its color Matrix Maps Quarterly, and its Detailed Report on the Second MIDS Internet Demographic Survey, can be found through WWW at http://www.mids.org, or by sending mailto its automatic information service at email@example.com.
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