---
markdown_generated_at: "2026-10-13"
title: "IAA Mobility 2025 Press Kit"
url: "https://www.qualcomm.com/news/press-kits/iaa-mobility-2025"
canonicalUrl: "https://www.qualcomm.com/news/press-kits/iaa-mobility-2025"
---

# IAA Mobility 2025 Press Kit

![](https://s7d1.scene7.com/is/image/dmqualcommprod/AI-on-the-road-why-ai-powered-cars-are-the-future?fmt=webp-alpha&qlt=85)

## Press Notes and Blog

- Press Note
  [Qualcomm and HARMAN Collaborate to Advance Generative AI in Automotive](https://www.qualcomm.com/news/releases/2025/09/qualcomm-and-harman-collaborate-to-advance-generative-ai-in-auto)
  Sep 10, 2025
  Tags: [Auto](https://www.qualcomm.com/news/releases?tags=Auto), [ADAS](https://www.qualcomm.com/news/releases?tags=ADAS), [AI](https://www.qualcomm.com/news/releases?tags=AI)
- Press Note
  [Qualcomm and Google Cloud Deepen Collaboration to Bring Agentic AI Experiences to the Auto Industry](https://www.qualcomm.com/news/releases/2025/09/qualcomm-and-google-cloud-deepen-collaboration-to-bring-agentic-)
  Sep 8, 2025
  Tags: [Snapdragon](https://www.qualcomm.com/news/releases?tags=Snapdragon)
- Press Note
  [Qualcomm’s Snapdragon Cockpit Platforms Power Smart, Intuitive AI-Driven Experiences in New All-Electric Mercedes-Benz Vehicles](https://www.qualcomm.com/news/releases/2025/09/qualcomm-s-snapdragon-cockpit-platforms-power-smart--intuitive-a)
  Sep 8, 2025
- Press Note
  [Qualcomm and Valeo Accelerate Global Shift to Software-Defined Vehicles with Scalable ADAS and Safety-Centric Systems for Automakers Worldwide](https://www.qualcomm.com/news/releases/2025/09/qualcomm-and-valeo-accelerate-global-shift-to---software-defined)
  Sep 8, 2025
- Press Release
  [Qualcomm and BMW Group Unveil Groundbreaking Automated Driving System with Jointly Developed Software Stack](https://www.qualcomm.com/news/releases/2025/09/qualcomm-and-bmw-group-unveil-groundbreaking-automated-driving-s)
  Sep 5, 2025
- OnQ Blog
  [Automated driving for all: Snapdragon Ride Pilot system brings state-of-the-art safety and comfort features to drivers across the globe](https://www.qualcomm.com/news/onq/2025/09/automated-driving-for-all-snapdragon-ride-pilot)
  Sep 5, 2025 | 4 min read

## Images

### Images

- BMW iX3 - Image #1 — [Download](https://s7d1.scene7.com/is/image/dmqualcommprod/BMWiX3-1-2?$QC_Responsive$&fmt=png-alpha)
- BMW iX3 - Image #2 — [Download](https://s7d1.scene7.com/is/image/dmqualcommprod/BMWiX3-2-2?$QC_Responsive$&fmt=png-alpha)
- BMW iX3 - Image #3 — [Download](https://s7d1.scene7.com/is/image/dmqualcommprod/BMWiX3-3-2?$QC_Responsive$&fmt=png-alpha)

![Slide https://s7d1.scene7.com/is/image/dmqualcommprod/BMWiX3-1-2?$QC_Responsive$&fmt=png-alpha](https://s7d1.scene7.com/is/image/dmqualcommprod/BMWiX3-1-2?$QC_Responsive$&fmt=png-alpha)
![Slide https://s7d1.scene7.com/is/image/dmqualcommprod/BMWiX3-2-2?$QC_Responsive$&fmt=png-alpha](https://s7d1.scene7.com/is/image/dmqualcommprod/BMWiX3-2-2?$QC_Responsive$&fmt=png-alpha)
![Slide https://s7d1.scene7.com/is/image/dmqualcommprod/BMWiX3-3-2?$QC_Responsive$&fmt=png-alpha](https://s7d1.scene7.com/is/image/dmqualcommprod/BMWiX3-3-2?$QC_Responsive$&fmt=png-alpha)

## Sizzle Video

## Photo Gallery

- Cristiano Amon, President & CEO, Qualcomm with Friedrich Merz, Chancellor of Germany – Qualcomm Booth Visit — [Download](https://s7d1.scene7.com/is/image/dmqualcommprod/QualcommandChancellor?$QC_Responsive$&fmt=png-alpha)
- Fireside Chat w/ Nakul Duggal, Group GM, Automotive and Industrial & Embedded IoT Qualcomm and Dr. Mihiar Ayoubi, SVP Development Driving Experience, BMW Group — [Download](https://s7d1.scene7.com/is/image/dmqualcommprod/QualcommBMW?$QC_Responsive$&fmt=png-alpha)
- Panel: Nakul Duggal, Group GM, Automotive and Industrial & Embedded IoT Qualcomm and Sajjad Khan, Member of the Executive Board, Porsche — [Download](https://s7d1.scene7.com/is/image/dmqualcommprod/QCandPorche?$QC_Responsive$&fmt=png-alpha)
- Mainstage Presentation by Enrico Salvatori, Senior Vice President and President, Qualcomm Europe/MEA, Qualcomm — [Download](https://s7d1.scene7.com/is/image/dmqualcommprod/EnricoSalvatori?$QC_Responsive$&fmt=png-alpha)
- Cristiano Amon, Cariad/VW Panel Session: ADAS for All — [Download](https://s7d1.scene7.com/is/image/dmqualcommprod/CristianoAmonPanel?$QC_Responsive$&fmt=png-alpha)

![Slide https://s7d1.scene7.com/is/image/dmqualcommprod/QualcommandChancellor?$QC_Responsive$&fmt=png-alpha](https://s7d1.scene7.com/is/image/dmqualcommprod/QualcommandChancellor?$QC_Responsive$&fmt=png-alpha)
![Slide https://s7d1.scene7.com/is/image/dmqualcommprod/QualcommBMW?$QC_Responsive$&fmt=png-alpha](https://s7d1.scene7.com/is/image/dmqualcommprod/QualcommBMW?$QC_Responsive$&fmt=png-alpha)
![Slide https://s7d1.scene7.com/is/image/dmqualcommprod/QCandPorche?$QC_Responsive$&fmt=png-alpha](https://s7d1.scene7.com/is/image/dmqualcommprod/QCandPorche?$QC_Responsive$&fmt=png-alpha)
![Slide https://s7d1.scene7.com/is/image/dmqualcommprod/EnricoSalvatori?$QC_Responsive$&fmt=png-alpha](https://s7d1.scene7.com/is/image/dmqualcommprod/EnricoSalvatori?$QC_Responsive$&fmt=png-alpha)
![Slide https://s7d1.scene7.com/is/image/dmqualcommprod/CristianoAmonPanel?$QC_Responsive$&fmt=png-alpha](https://s7d1.scene7.com/is/image/dmqualcommprod/CristianoAmonPanel?$QC_Responsive$&fmt=png-alpha)