OnQ Blog

Qualcomm at CES 2016: A photo retrospective

At CES 2016, Qualcomm was everywhere—featuring new breakthroughs in areas from IoT to healthcare to autos, announcing new and exciting product developments, and sharing insights about what the future holds. Here’s a recap, in pictures.

Enter the Q. On Tuesday, January 5, Qualcomm CEO Steve Mollenkopf broke two big news stories—Audi’s integration of the Qualcomm Snapdragon 602A processor in its infotainment systems, and the commercial debut of Snapdragon 820 in the Letv Le Max Pro.

Big winners in Vegas. Lincoln Black and Sean Spillane, two contestants on Qualcomm’s Why Wait Invent-Off season one winning team, worked on putting together their “intellicar” to display to exhibitors and enthusiasts before the show began. The intellicar, which is built on an Arduino Yun board with Qualcomm wireless connectivity and a Qualcomm Snapdragon-powered Android device, shows how information can be delivered intelligently to a mobile device to keep a driver aware of vehicle information.

Opening day! Qualcomm’s main booth featured a host of groundbreaking technologies, including devices from the product ecosystem and interactive exhibits. The major themes at the booth (and at CES) were about the possibilities enabled by connectivity: how devices, vehicles, and infrastructure can intelligently communicate with one another to create a more engaging and useful user experience.

Lights, camera, action. The booth also featured demos from start-ups and companies working with Qualcomm to develop new technologies. Colin Landforce, digital marketing manager at 3DR, a drone and UAV technologies company funded by Qualcomm Ventures, explains the features of the Solo smart drone—a drone equipped with a 4K camera, designed to keep steady as it records.

More demos.... Qualcomm and Audi teamed up to deliver an impressive infotainment and telematics solution to be featured in Audi’s 2017 models. Based on the Qualcomm Snapdragon 602A, the demo showed viewers exactly what features will be available—from intuitive infotainment navigation to options for multiple displays, enabling drivers to keep their eyes on the road and kids in the backseat to keep theirs on the screens.

...and more devices. Qualcomm’s device wall gives just a glimpse of what products are enabled by Qualcomm® technologies, and how those devices can interact with each other. 

It’s all in the hips. Connected cars? Great. Connected homes? Neat. Connected clothing designed to make you a better golfer? Finally! Sensors report everything from posture to heart rate, and while they might not be able to select which iron to use (yet), they’ll certainly help add an edge to your game.


Qualcomm Snapdragon is a product of Qualcomm Technologies, Inc.


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