\n

@snapdragon #capturethedragon #freetablets #sxsw #gotyousucka twitter.com/AndyCheeks/sta… — Cheeks (@AndyCheeks) March 13, 2013

\n

Our brand ambassadors, Josh and Jess:

\n

\"Pandora

\n

The band Surfer Blood plays to a packed crowd at Antone's Nightclub.

\n

\"Surfer

\n\n"}],"fieldType":"text_with_summary","summary":"

Qualcomm® Snapdragon™ processors sponsored the Pandora Discovery Den where they showcased a great and eclectic mix of bands. If you couldn't make it to SXSW this year, you can still hear all the music on the Pandora Discovery Den mixtape.

"},"blogAuthor":{"values":["9980"],"fieldType":"node_reference"},"contentTags":{"values":[{"id":"14415","entityType":"taxonomy_term","bundle":"content_tags","title":"Dragon","fields":[],"tTitle":"Dragon"},{"id":"14","entityType":"taxonomy_term","bundle":"content_tags","title":"Snapdragon","fields":[],"tTitle":"Snapdragon"}],"fieldType":"taxonomy_term_reference"},"blogPublishDate":{"values":[1363375200],"fieldType":"datetime"},"technologyTopic":{"values":[{"id":"19471","entityType":"taxonomy_term","bundle":"technology_topic","title":"none","fields":[]}],"fieldType":"taxonomy_term_reference"},"promotion":{"values":[{"id":"19516","entityType":"taxonomy_term","bundle":"promotion","title":"none","fields":[]}],"fieldType":"taxonomy_term_reference"},"stakeholderAnalytics":{"values":[{"id":"19951","entityType":"taxonomy_term","bundle":"stakeholder_analytics","title":"none","fields":[]}],"fieldType":"taxonomy_term_reference"},"hideBlog":{"values":[false],"fieldType":"list_boolean"},"publishDate":{"values":[1363374900],"fieldType":"datetime"},"references":{"node":[{"nid":"9980","type":"person","title":"Jason Woodmansee","created":"1332795173","changed":"1400639438","entityType":"node","display":{"shareOverlay":false},"path":"/people/jason-woodmansee","url":"/people/jason-woodmansee","headTitle":"Jason Woodmansee","fields":{"body":{"values":[{"type":"html","value":"

Jason works on the digital marketing team for Snapdragon, including the website, online advertising, and social media. Prior to working at Qualcomm, he led digital efforts for brands such as Bank of America and TaylorMade-adidas Golf.

\n

Jason has a bachelor's degree in History from The George Washington University in Washington, DC, and has no intention of ever moving away from San Diego.

\n"}],"fieldType":"text_with_summary","label":"Short Bio","labelDisplay":"above"},"personHeadshot":{"values":[{"alt":"","images":[{"width":343,"height":343,"url":"https://www.qualcomm.com/sites/ember/files/styles/optimize/public/person/headshot/small/jwoodmansee-head.jpg_7.jpeg?itok=PyyNBIhA"}]}],"fieldType":"image","label":"Headshot Thumbnail","labelDisplay":"above"},"personJobTitle":{"values":["Sr. Manager, Snapdragon Digital Marketing"],"fieldType":"text","label":"Job title","labelDisplay":"above"}},"analytics":{"countryCode":"us","languageCode":"en","siteBrand":"qualcomm","siteName":"qualcomm","siteRegion":"north-america","siteTier":"region"}}]}},"analytics":{"countryCode":"us","languageCode":"en","siteBrand":"qualcomm","siteName":"qualcomm","siteRegion":"north-america","siteTier":"region"},"section":{"id":0,"machineName":"onq_blog","path":"news/onq","name":"OnQ Blog","colorName":"aqua","title":"Qualcomm OnQ Blog | Official Qualcomm Blog | Qualcomm","description":"Qualcomm is at the forefront of invention, reimagining the future and creating the vital technologies that connect people and the things around them. OnQ Blog keeps you updated on our breakthroughs and gives you our perspective on where technology is headed, the latest product updates, industry news, and more.","metaDescription":"Keep tabs on what's new and exciting in the world of Qualcomm with our official OnQ™ blog, where you'll get our perspective, industry news, product updates and more.","legal":"

Opinions expressed in the content posted here are the personal opinions of the original authors, and do not necessarily reflect those of Qualcomm Incorporated or its subsidiaries (\"Qualcomm\"). The content is provided for informational purposes only and is not meant to be an endorsement or representation by Qualcomm or any other party. This site may also provide links or references to non-Qualcomm sites and resources. Qualcomm makes no representations, warranties, or other commitments whatsoever about any non-Qualcomm sites or third-party resources that may be referenced, accessible from, or linked to this site.

"},"authors":[{"nid":"9980","type":"person","title":"Jason Woodmansee","created":"1332795173","changed":"1400639438","entityType":"node","display":{"shareOverlay":false},"path":"/people/jason-woodmansee","url":"/people/jason-woodmansee","headTitle":"Jason Woodmansee","fields":{"body":{"values":[{"type":"html","value":"

Jason works on the digital marketing team for Snapdragon, including the website, online advertising, and social media. Prior to working at Qualcomm, he led digital efforts for brands such as Bank of America and TaylorMade-adidas Golf.

\n

Jason has a bachelor's degree in History from The George Washington University in Washington, DC, and has no intention of ever moving away from San Diego.

\n"}],"fieldType":"text_with_summary","label":"Short Bio","labelDisplay":"above"},"personHeadshot":{"values":[{"alt":"","images":[{"width":343,"height":343,"url":"https://www.qualcomm.com/sites/ember/files/styles/optimize/public/person/headshot/small/jwoodmansee-head.jpg_7.jpeg?itok=PyyNBIhA"}]}],"fieldType":"image","label":"Headshot Thumbnail","labelDisplay":"above"},"personJobTitle":{"values":["Sr. Manager, Snapdragon Digital Marketing"],"fieldType":"text","label":"Job title","labelDisplay":"above"}},"analytics":{"countryCode":"us","languageCode":"en","siteBrand":"qualcomm","siteName":"qualcomm","siteRegion":"north-america","siteTier":"region"},"tTitle":"Jason Woodmansee"}],"components":{"header":[{"id":"fcd00681-12c1-4e50-bb53-e3f6afd7bd04","entityType":"pod","bundle":"cover_band","title":"OnQ Blog","fields":{"bgColor":{"values":["aqua"],"fieldType":"list_text"},"textColor":{"values":["white"],"fieldType":"list_text"}},"type":"cover_band","region":null,"custom":[],"parent":0,"weight":0}],"content":["b151296e-6874-4010-a728-7bc50bfdbffa"]},"headTitle":"Snapdragon Live with Pandora at SXSW | Qualcomm","breadcrumb":[{"mlid":"3739","plid":"0","title":"News","depth":"1","path":"/news","hasChildren":"1","expanded":"1","uuid":"f927ec45-5301-4742-a2cf-4a3743aeacf9","icon":"news","children":[{"mlid":"8612","plid":"3739","title":"OnQ Blog","depth":"2","path":"/news/onq","hasChildren":"1","expanded":"0","uuid":"439c4afb-d449-403d-9f49-9f7226732a03","icon":"","children":[]},{"mlid":"3742","plid":"3739","title":"Press Announcements","depth":"2","path":"/news/releases","hasChildren":"0","expanded":"0","uuid":"8d3b7128-8ca8-483e-bbe5-1b8fd80782e3","icon":"","children":[]},{"mlid":"8611","plid":"3739","title":"Media Center","depth":"2","path":"/news/media-center","hasChildren":"1","expanded":"0","uuid":"6bfaecf0-529f-4809-a908-3c033088301f","children":[]}]},{"mlid":"8612","plid":"3739","title":"OnQ Blog","depth":"2","path":"/news/onq","hasChildren":"1","expanded":"0","uuid":"7103130d-1391-4271-91b5-e49e67baae5f","icon":"","children":[{"mlid":"8613","plid":"8612","title":"Topics","depth":"3","path":null,"hasChildren":"1","expanded":"1","uuid":"6e23cb3f-4be8-4b15-95e7-a2bbf2c0e43b","icon":"","children":[{"mlid":"8621","plid":"8613","title":"5G","depth":"4","path":"/news/topic/5g","hasChildren":"0","expanded":"0","uuid":"e4fe6d3e-b7cc-40cf-9e2d-02dc4b6e9929","icon":"","children":[]},{"mlid":"8624","plid":"8613","title":"Internet of Things","depth":"4","path":"/news/topic/internet-of-things","hasChildren":"0","expanded":"0","uuid":"b36b9996-9657-4b9e-86a2-56d1cf1b5b25","icon":"","children":[]},{"mlid":"8625","plid":"8613","title":"Public Policy","depth":"4","path":"/news/topic/public-policy","hasChildren":"0","expanded":"0","uuid":"f3d8e5ac-11f0-4553-b630-dcebc7d0a893","icon":"","children":[]},{"mlid":"8623","plid":"8613","title":"Qualcomm at CES","depth":"4","path":"/news/topic/ces","hasChildren":"0","expanded":"0","uuid":"24af4f99-970d-4eef-8868-1f17585bb0c6","icon":"","children":[]},{"mlid":"8622","plid":"8613","title":"Qualcomm at MWC","depth":"4","path":"/news/topic/mwc","hasChildren":"0","expanded":"0","uuid":"2fbe3d8d-4458-434a-ae07-845c8559b0ef","icon":"","children":[]}]}]}],"tertiaryNav":{"parent":{"title":"OnQ Blog","path":"/news/onq"},"previous":{"title":"Elon Musk at SXSW: Our Manifest Destiny to Mars","path":"/news/onq/2013/03/15/elon-musk-sxsw-our-manifest-destiny-mars"},"next":{"title":"Cory Booker at SXSW: Changing Government with Disruptive Technology","path":"/news/onq/2013/03/18/cory-booker-sxsw-changing-government-disruptive-technology"},"num":null,"total":null},"headerTags":[{"type":"meta","attributes":{"name":"title","content":"Snapdragon Live with Pandora at SXSW | Qualcomm"}},{"type":"meta","attributes":{"name":"description","content":"Qualcomm® Snapdragon™ processors sponsored the Pandora Discovery Den where they showcased a great and eclectic mix of bands. 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\n

Qualcomm Technologies is making significant strides toward commercial availability of 5G in mobile devices and networks. And today, at our 2017 Qualcomm 4G/5G Summit, Executive Vice President of Qualcomm Technologies, Inc. and President of Qualcomm CDMA Technologies Cristiano Amon talked about just how far we’ve come, with the news that we have achieved the first-announced successful demonstration of a 5G data connection on a single-chip 5G modem — the Qualcomm Snapdragon X50 5G modem.

\n"},{"type":"image","image":"https://www.qualcomm.com/sites/ember/files/styles/optimize/public/blog/managed-images/x50-data-connection.jpg?itok=7sGM7ARn","class":"inline","description":"Snapdragon X50 5G modem chip (left); 28GHz mmWave antenna module (right)","title":"","alt":"","width":688,"height":511},{"type":"supplemental","description":"Companies Commit to a Common Mobile and Fixed 3GPP Compliant Specification for 28 GHz and 39 GHz mmWave Spectrum Bands","header":"Verizon, Qualcomm and Novatel Wireless Announce Collaboration to Expedite Trials and Wide-scale Commercial Deployment of 5G NR mmWave Technology","imageSrc":"","cta":"Read the release","href":"https://www.qualcomm.com/news/releases/2017/10/16/verizon-qualcomm-and-novatel-wireless-announce-collaboration-expedite","class":"right","title":"","alt":""},{"type":"html","value":"

Not only were we able to establish a 5G connection with greater than gigabit per second download speeds using multiple 5G carriers, we were also able to establish an over-the-air connection using our tiny 28 GHz mmWave antenna module.

\n

In addition to the first data connection on Snapdragon X50, we’re also previewing our first mmWave 5G smartphone reference design, designed to allow us to test and optimize 5G mmWave performance within the constraints of a mobile form factor.

\n"},{"type":"image","image":"https://www.qualcomm.com/sites/ember/files/styles/optimize/public/blog/managed-images/5g-mmwave-qrd-feature.jpg?itok=O48Qr8aY","class":"inline","description":"","title":"","alt":"","width":688,"height":450},{"type":"list","items":[{"item":"Qualcomm Technologies Extends RF Front End Portfolio to Deliver Modem-to-Antenna Solution for 600 MHz Bands","href":"https://www.qualcomm.com/news/releases/2017/10/16/qualcomm-technologies-extends-rf-front-end-portfolio-deliver-modem-antenna"},{"item":"Qualcomm Snapdragon 636 Mobile Platform Delivers Significant Increases in Performance, Gaming and Display Technology","href":"https://www.qualcomm.com/news/releases/2017/10/17/qualcomm-snapdragon-636-mobile-platform-delivers-significant-increases"},{"item":"2017 4G/5G Summit - Press Kit","href":"https://www.qualcomm.com/news/media-center/press-kits/4g-5g-summit-2017"}],"header":"More news from the 4G/5G Summit:","class":"right"},{"type":"html","value":"

The next generation of cellular technology will open the doors for unprecedented levels of speed and responsiveness. On a larger scale, 5G will also support massive IoT and mission-critical services. The Snapdragon X50 5G modem is just the start, and we can’t wait to show you what’s next.

\n

Learn more about the Qualcomm Snapdragon X50 5G modem and our 5G efforts.

\n"},{"type":"footnote","text":"Qualcomm Snapdragon is a product of Qualcomm Technologies, Inc."}],"fieldType":"text_with_summary","summary":"

Qualcomm achieves the first announced successful demonstration of a 5G data connection on the Qualcomm Snapdragon X50 5G modem.

\r\n"},"blogTeaserImage":{"values":[{"url":"https://www.qualcomm.com/sites/ember/files/styles/optimize/public/blog/teaser/x50-modem-hand-with-28ghz-mmwave-antenna-module-teaser.jpg?itok=kLyy5-x6","alt":"","title":"","height":315,"width":585}],"fieldType":"image"},"blogAuthor":{"values":["Sherif Hanna"],"fieldType":"node_reference"},"technologyTopic":{"values":[{"id":"19487","entityType":"taxonomy_term","bundle":"technology_topic","title":"Snapdragon","fields":[]},{"id":"24555","entityType":"taxonomy_term","bundle":"technology_topic","title":"Modems","fields":[]},{"id":"22059","entityType":"taxonomy_term","bundle":"technology_topic","title":"5G","fields":[]},{"id":"22601","entityType":"taxonomy_term","bundle":"technology_topic","title":"Product","fields":[]}],"fieldType":"taxonomy_term_reference"},"hideBlog":{"values":[false],"fieldType":"list_boolean"},"publishDate":{"values":[1508170500],"fieldType":"datetime"}},"analytics":{"countryCode":"us","languageCode":"en","siteBrand":"qualcomm","siteName":"qualcomm","siteRegion":"north-america","siteTier":"region"},"section":{"id":0,"machineName":"onq_blog","path":"news/onq","name":"OnQ Blog","colorName":"aqua","title":"Qualcomm OnQ Blog | Official Qualcomm Blog | Qualcomm","description":"Qualcomm is at the forefront of invention, reimagining the future and creating the vital technologies that connect people and the things around them. OnQ Blog keeps you updated on our breakthroughs and gives you our perspective on where technology is headed, the latest product updates, industry news, and more.","metaDescription":"Keep tabs on what's new and exciting in the world of Qualcomm with our official OnQ™ blog, where you'll get our perspective, industry news, product updates and more.","legal":"

Opinions expressed in the content posted here are the personal opinions of the original authors, and do not necessarily reflect those of Qualcomm Incorporated or its subsidiaries (\"Qualcomm\"). The content is provided for informational purposes only and is not meant to be an endorsement or representation by Qualcomm or any other party. This site may also provide links or references to non-Qualcomm sites and resources. Qualcomm makes no representations, warranties, or other commitments whatsoever about any non-Qualcomm sites or third-party resources that may be referenced, accessible from, or linked to this site.

"}},{"nid":"34335","type":"blog","title":"QTI announces support for ONNX, simplifying AI choices for developers","created":"1507654801","changed":"1507657117","entityType":"node","display":{"shareOverlay":true},"path":"/news/onq/2017/10/10/qti-announces-support-onnx-simplifying-ai-choices-developers","url":"/news/onq/2017/10/10/qti-announces-support-onnx-simplifying-ai-choices-developers","headTitle":"QTI announces support for ONNX, simplifying AI choices for developers","fields":{"body":{"values":[{"type":"html","value":"

So you’ve started working with neural networks and artificial intelligence (AI), but did you find it hard to choose one machine learning framework over another — like Caffe2, Caffe, TensorFlow, Microsoft Cognitive Toolkit or PyTorch? Whether you’re training your own models or using freely available ones, you’ll want to choose a framework that you stick with all the way through production.

\n"},{"type":"image","image":"https://www.qualcomm.com/sites/ember/files/styles/optimize/public/blog/managed-images/0f6a2827_sized.jpg?itok=u9dRMS1z","class":"inline","description":"","title":"","alt":"","width":688,"height":459},{"type":"html","value":"

Qualcomm Technologies (QTI) joins ONNX

\n

In September, Facebook and Microsoft introduced the Open Neural Network Exchange (ONNX) format. ONNX is an interchange format intended to make it possible to transfer deep learning models between the frameworks used to create them.

\n

With ONNX, Facebook can acquire a trained model created elsewhere with PyTorch, for example, and use it with Caffe2 Facebook’s preferred framework - for the inference stage of machine learning. Microsoft, in turn, has announced that its own Cognitive Toolkit will support ONNX, initially for inference.

\n

This initiative aligns with our goal of supporting neural network execution on Qualcomm Snapdragon mobile platforms that can be accelerated by the Snapdragon Neural Processing Engine (NPE) SDK. As such, QTI welcomes the opportunity to participate in ONNX, which helps make it easier for developers to utilize multiple frameworks.

\n

What ONNX means for OEMs, ODMs and developers

\n

Openness generally works in favor of the developer, so there are several ways that your AI applications can benefit from ONNX:

\n\n

ONNX holds the promise of smoothing the path between research and production.

\n

Next steps

\n

Curious? You’ll find ONNX source code, documentation, binaries, Docker images and tutorials available right now on GitHub. Test-drive ONNX. We’ll keep you posted on progress of ONNX integration into the Snapdragon portfolio.

\n

 

\n"},{"type":"footnote","text":"Qualcomm Snapdragon is a product of Qualcomm Technologies, Inc."},{"type":"html","value":"

 

\n"}],"fieldType":"text_with_summary","summary":"

So you’ve started working with neural networks and artificial intelligence (AI), but did you find it hard to choose one machine learning framework over another? Whether you’re training your own models or using freely available ones, you’ll want to choose a framework that you stick with all the way through production.

\r\n"},"blogTeaserImage":{"values":[{"url":"https://www.qualcomm.com/sites/ember/files/styles/optimize/public/blog/teaser/0f6a2827_teaser.jpg?itok=n-azjftY","alt":"","title":"","height":330,"width":585}],"fieldType":"image"},"blogAuthor":{"values":["Gary Brotman"],"fieldType":"node_reference"},"technologyTopic":{"values":[{"id":"25047","entityType":"taxonomy_term","bundle":"technology_topic","title":"AI","fields":[]}],"fieldType":"taxonomy_term_reference"},"hideBlog":{"values":[false],"fieldType":"list_boolean"},"publishDate":{"values":[1507653900],"fieldType":"datetime"}},"analytics":{"countryCode":"us","languageCode":"en","siteBrand":"qualcomm","siteName":"qualcomm","siteRegion":"north-america","siteTier":"region"},"section":{"id":0,"machineName":"onq_blog","path":"news/onq","name":"OnQ Blog","colorName":"aqua","title":"Qualcomm OnQ Blog | Official Qualcomm Blog | Qualcomm","description":"Qualcomm is at the forefront of invention, reimagining the future and creating the vital technologies that connect people and the things around them. OnQ Blog keeps you updated on our breakthroughs and gives you our perspective on where technology is headed, the latest product updates, industry news, and more.","metaDescription":"Keep tabs on what's new and exciting in the world of Qualcomm with our official OnQ™ blog, where you'll get our perspective, industry news, product updates and more.","legal":"

Opinions expressed in the content posted here are the personal opinions of the original authors, and do not necessarily reflect those of Qualcomm Incorporated or its subsidiaries (\"Qualcomm\"). The content is provided for informational purposes only and is not meant to be an endorsement or representation by Qualcomm or any other party. This site may also provide links or references to non-Qualcomm sites and resources. Qualcomm makes no representations, warranties, or other commitments whatsoever about any non-Qualcomm sites or third-party resources that may be referenced, accessible from, or linked to this site.

"}},{"nid":"34283","type":"blog","title":"Making 5G NR mmWave a reality for 2019 smartphones","created":"1506464575","changed":"1507221690","entityType":"node","display":{"shareOverlay":true},"path":"/news/onq/2017/10/05/making-5g-nr-mmwave-reality-2019-smartphones","url":"/news/onq/2017/10/05/making-5g-nr-mmwave-reality-2019-smartphones","headTitle":"Making 5G NR mmWave a reality for 2019 smartphones","fields":{"body":{"values":[{"type":"html","value":"

Every once in a long while, a new technology comes along that redefines the boundaries and assumptions that came before it. While it is still being extensively tested, 5G NR mmWave is emerging as a key technology that could define the next big moment in the mobile industry, ushering in the next generation of user experiences and significantly increasing network capacity.

\n

It is coming at just the right time, too. Mobile networks are facing soaring demands for mobile data as consumers increasingly utilize mobile devices to share and consume high-fidelity multi-media. On top of this, as the capabilities of mobile devices continue to grow — think high-resolution cameras, 4K video, VR, AR— so does the ever-increasing consumer demand for faster, better connectivity.

\n"},{"type":"supplemental","description":"Making 5G mmWave a commercial reality... on your smartphone.","header":"","imageSrc":"/sites/ember/files/blog/managed-images/5g-mmwave-reality-presentation2_sized.jpg","cta":"Download the full presentation.","href":"https://www.qualcomm.com/documents/making-5g-mmwave-commercial-realityin-your-smartphone","class":"right","title":"","alt":"4"},{"type":"html","value":"

This insatiable demand for mobile broadband was recently validated by a global 5G Consumer Survey that Qualcomm conducted. The survey found that approximately 50% of consumers surveyed were likely to purchase a smartphone with 5G when it’s available. The consumers cited 10x faster speeds, 10x quicker response time, and more cost-effective and unlimited data plans as the top reasons.

\n

To fuel this ever-increasing demand, we need access to more spectrum. Spectrum is the lifeblood of mobile connectivity. It is simple — more spectrum means more network capacity, which means faster data rates and better user experience. One key opportunity 5G will bring is making use of new higher spectrum bands not previous suitable for mobile communications. 5G NR — the global 5G standard — is being designed not only for bands below 3 GHz where most mobile communications happen today, but also to provide a unified design that will make use of mid-bands, such as 3.3 to 6 GHz, as well as high-bands above 24 GHz, loosely known as mmWave.

\n"},{"type":"image","image":"https://www.qualcomm.com/sites/ember/files/styles/optimize/public/blog/managed-images/figure-1_sized_0.jpg?itok=y9oazKuG","class":"inline","description":"Figure 1: 5G NR unified design across diverse spectrum bands and types.","title":"","alt":"Figure 1: 5G NR unified design across diverse spectrum bands and types.","width":688,"height":226},{"type":"html","value":"

Although the use of bands above 24 GHz for wireless communications is nothing new, mmWave is a completely new frontier for mobile that is very compelling as the large bandwidths available at these high frequencies enables extremely high data rates and significant increases in capacity. mmWave bands have been utilized for quite some time in fixed, line-of-sight wireless communications for fixed wireless backhaul and satellite communications. However, increased propagation loss, susceptibility to blockage (e.g. hand, head, body, foliage, building penetration), and RFIC complexity and power-efficiency, has historically made these high-bands not feasible for mobile communications. That is, until now. 5G NR based mmWave is changing this, and Qualcomm is leading the way.

\n

There is a decent amount of skepticism in the industry on the ability to make mobile 5G NR mmWave a commercial reality in 2019 — overcoming the challenges at these higher frequencies to deliver robust mobile communications in mobile form factors, like smartphones.

\n

At Qualcomm, we have a long history of solving wireless challenges that others thought were impossible. We have been working on the key design elements necessary to harness mmWave bands for usage in mobile broadband communication systems — proving to both ourselves and the industry what is feasible and what needs more work. I am very excited to share with you some of the progress we’ve made on this subject.

\n

Demonstrating sustained mobile broadband communications in real-world environments

\n

At Mobile World Congress in Barcelona earlier this year, we demonstrated our first-generation 5G mmWave prototype system, operating at 28 GHz. The prototype system and over-the-air testing was conducted utilizing our 5G mmWave trial network we built at our Research Center in New Jersey. Our testing went far-beyond the typical 5G mmWave industry demonstration of a multi-gigabit, line-of-sight mmWave communication link. The testing showcases how advanced 5G NR adaptive beamforming and beam tracking techniques can be utilized to deliver robust mobile broadband communications in real-world environments. These real-world environments included device mobility inside a moving vehicle, indoor mobility in an office environment including wall penetration, dynamic body- and hand-blocking, and fast beam-switching between multiple base stations (gNodeBs). Check out the video below to learn more about our prototype system and extensive over-the-air testing.

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Showcasing significant outdoor mmWave coverage is possible utilizing existing LTE sites

\n

Another common area of skepticism for utilizing mmWave bands in mobile networks is the need for massive small cell deployments to take advantage of these technologies. This need for many new small cell sites leads some to believe that even if 5G NR mmWave could deliver robust mobile communications, it will take many years to reach commercial reality as deploying all these new sites would take a lot of time and investment by mobile operators.

\n

5G NR mmWave will require dense network topologies with inter-site distances of ~150 to 200m. However, based on a set of simulation studies we recently performed in large cities across the world (results for five global cities shown below in Figure 2), we have shown that significant outdoor coverage is possible utilizing existing LTE macro and small cell sites. This significant outdoor coverage makes mobile deployments based on existing cell sites possible, especially when considering the tight-interworking of 5G NR with LTE to fill in the coverage gaps.

\n"},{"type":"image","image":"https://www.qualcomm.com/sites/ember/files/styles/optimize/public/blog/managed-images/figure-2_sized_0.jpg?itok=LhoTFT8p","class":"inline","description":"Figure 2: 5G NR mmWave outdoor network coverage simulations.","title":"","alt":"Figure 2: 5G NR mmWave outdoor network coverage simulations.","width":688,"height":268},{"type":"html","value":"

We recently demonstrated our San Francisco simulation at Mobile World Congress Americas (see Figure 3 below). Beyond showcasing decent (~65%) downlink coverage in an ~10 km2 area of the city, the coverage simulation also showcased even better coverage (>80%) in a 1 km2 downtown section by co-siting with existing LTE dense deployments. The simulation also showcased that even at the cell edges, 100+ Mbps peak data rates were possible due to the large channel bandwidths possible at these high-frequency bands. Although mmWave outdoor-to-indoor coverage for mobile is not feasible, this decent outdoor mmWave coverage frees up sub-6 GHz (either LTE or 5G NR) for outdoor-to-indoor capacity. In addition, outdoor mmWave coverage can be complemented with targeted indoor mmWave deployments. We plan to publish a whitepaper later this month that details these network coverage simulations, including new simulations for indoor environments. In the meantime, more information is available by downloading our 5G NR mmWave presentation.

\n"},{"type":"image","image":"https://www.qualcomm.com/sites/ember/files/styles/optimize/public/blog/managed-images/figure-3_sized_0.jpg?itok=jaq6gPlu","class":"inline","description":"Figure 3: San Francisco outdoor network coverage simulation.","title":"","alt":"Figure 3: San Francisco outdoor network coverage simulation.","width":688,"height":331},{"type":"html","value":"

Demonstrating an optimized RF Front-end design in smartphone form factor

\n

The dominant mobile form factor today is, of course, the smartphone. Over the last 5+ years, RF complexity in our mobile devices has exploded due to the increasing amount of frequency bands and band combinations. Adding mmWave to 5G mobile devices will even further increase this complexity as it will require mmWave RF Front-end (RFFE) modules with multiple antenna elements for beamforming in X-, Y-, and Z-directions. Furthermore, multiple locations will be required to account for body- and hand-blocking. And therefore, another source of skepticism with utilization of mmWave bands for mobile is whether fitting this RF complexity into a smartphone form factor is even possible.

\n

We recently announced our new 5G NR mmWave prototype and trial platform to accelerate mobile deployments for smartphones. The 2nd generation 5G mmWave prototype is based on the 5G New Radio (NR) Release-15 specifications being developed by 3GPP and will be utilized in upcoming 3GPP-based 5G NR mmWave interoperability testing and over-the-air 5G NR trials starting in the second half of 2017. With support for 800 MHz bandwidth and advanced 5G NR technologies including advanced channel coding, the prototype system is designed to support peak download speeds of up to 5 gigabits per second.

\n

The UE prototype enables over-the-air testing of real-world mmWave mobile challenges, such as device and hand-blocking. Additionally, it provides mobile device OEMs an opportunity to gain an early start at optimizing their devices for the unique challenges associated with integrating 5G NR mmWave technologies in form factor-accurate devices.

\n

Making 5G NR mmWave a 2019 commercial reality… in your smartphone

\n

There is still work to be done in order to make 5G NR mmWave a commercial reality in 2019.

\n

First and most immediate, the anchor of the 5G NR mobile experience will be Gigabit LTE. Gigabit LTE is providing the first glimpse of 5G enhanced mobile broadband today and is an essential upgrade for mobile networks on the path to 5G. Qualcomm has been leading the way on Gigabit LTE, which has truly become a global phenomenon in 2017.

\n

On the 5G NR front, the industry is hard at work finalizing the first release (Rel-15) of the 3GPP technical specifications, including the Non-Standalone (aka NSA) 5G NR specifications that are expected to be completed at the end of this year. Our Qualcomm Research 5G NR prototype systems, both mmWave and sub-6 GHz, were designed to track and drive this standardization process. As such, these prototype systems are built to support early 3GPP-compliant 5G NR interoperability testing with infrastructure vendors starting later this year. This will then lead to 3GPP-compliant over-the-air trials with mobile network operators that will test 5G NR mmWave and sub-6 GHz technologies in real-world deployment scenarios and use cases.

\n

The testing and trials intend to drive the mobile ecosystem toward rapid validation and commercialization of 5G NR technologies at scale. Qualcomm Technologies is utilizing learning from the testing and trials to help continue to drive the ongoing development of the Qualcomm Snapdragon X50 5G modem family, with the first 3GPP standard-compliant 5G commercial products, including premium smartphones, featuring Snapdragon X50 5G NR modems expected to be available in 2019.

\n

Although there is still work to do, we are confident that we can achieve this next big moment in the mobile industry, making 5G NR mmWave a commercial reality in 2019 mobile networks and mobile devices, including smartphones. But don’t just take my word — learn more by downloading our new presentation and watching our recent webinar.

\n

 

\n"},{"type":"footnote","text":"Qualcomm Research is a division of Qualcomm Technologies, Inc. Qualcomm Snapdragon is a product of Qualcomm Technologies, Inc. "},{"type":"html","value":"

 

\n"}],"fieldType":"text_with_summary","summary":"

5G NR mmWave is emerging as the next big moment in the mobile industry that will reshape the mobile user experience and significantly increase network capacity.

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"}},{"nid":"34313","type":"blog","title":"Developers: Now is the time to dive into edge computing","created":"1507157581","changed":"1507221284","entityType":"node","display":{"shareOverlay":true},"path":"/news/onq/2017/10/04/developers-now-time-dive-edge-computing","url":"/news/onq/2017/10/04/developers-now-time-dive-edge-computing","headTitle":"Developers: Now is the time to dive into edge computing","fields":{"body":{"values":[{"type":"html","value":"

Are you developing in the cloud? Well, your processes may soon be changing. By the end of the decade, edge computing is projected to become the dominant computing model. Peter Levine of Andreessen Horowitz has boldly predicted that cloud computing as we know it is coming to an end because developers and companies see the benefit of moving from centralized computing processes to decentralized ones.

\n

Luckily, developers working with the DragonBoard 410c from Arrow Electronics and other embedded hardware already possess many of the tools needed to make this shift. With the addition of cutting-edge frameworks like AWS Greengrass, developers can start experimenting with edge-computing applications today. Let’s dive into this new process.

\n

What is the edge?

\n

The edge computing model is an updated way of managing cloud computing systems where the data processing is done at the “edge” of the network, closer to the source of the data. By using local processors and storage as the primary computational device for an application, the time spent relaying all information back and forth from a central, remote data center is reduced.

\n"},{"type":"image","image":"https://www.qualcomm.com/sites/ember/files/styles/optimize/public/blog/managed-images/0f6a2472_pipe-inspector-high-res-photoshopped_0.jpg?itok=zVRZt07S","class":"inline","description":"","title":"","alt":"","width":8688,"height":5792},{"type":"html","value":"

As computing gets more complicated and handles more data, using local computing power can help lower latency. For example, in artificial intelligence (AI)-powered programs, algorithms make hundreds of decisions a second. In industrial manufacturing, multiple processors take input and coordinate responses simultaneously. In augmented reality (AR) systems, a program synthesizes HD graphics and geospatial data in real-time. The latency in a cloud-based computation model is inefficient for these types of applications, which will become even more apparent with the increase in processing power for local devices.

\n

That said, cloud computing is not obsolete. The cloud informs the edge, empowering it with important data and instructions. Whether informing local devices through deep learning models it has previously trained, or supplying application-specific contextual data (such as feature maps for autonomous vehicles), the cloud still serves many critical functions.

\n

Edge your bets

\n

Of course, these predictions could be completely off, but we’re willing to bet the edge is where computing is headed. At Qualcomm Technologies, we’ve been talking about the importance of the edge for years. We’ve seen how the requirements of recent technology trends are driving the modality shift to edge computing, and especially in these key areas:

\n\n

We’re not the only ones who feel this way: venture capital agrees. Peter Levine from Andreessen-Horowitz has provocatively suggested that the age of edge compute is taking over the cloud.

\n

“The current model of cloud computing [is] too slow. A small difference in the time it takes to refresh a machine learning model for a drone or car could be the difference between life and death. Computation will move to the edge. The same drones, cars, and IoT devices that need their models updated quickly will form a peer-to-peer network with which to distribute time-sensitive tasks...cloud servers [will] still be around...responsible for doing offline computation across large data sets.”

\n

Get an edge on the competition

\n

Since edge computing is still in its early stages, now is a great time to get started as a developer. One tool that can help you get rolling is the DragonBoard 410c. Thanks to a few key features, this development board is a good entryway to utilize the established ecosystem of sensors and tools. However, developers working with heavier edge computing loads may want to consider using the Qualcomm Snapdragon mobile platform, since this opens up access to a wider range of tools such as the Qualcomm Snapdragon Neural Processing Engine.

\n

To get started with edge computing, we recommend AWS Greengrass, which is an especially powerful framework because:

\n\n

Ready to get started?

\n

Ready to dive into edge computing? We have a project on QDN for AWS Greengrass on DragonBoard 410c with set up instructions to get you started today. We hope you enjoy developing on the cutting edge. (Sorry, couldn’t resist!)

\n

 

\n"},{"type":"footnote","text":"Qualcomm DragonBoard, Qualcomm Snapdragon, and Qualcomm Snapdragon Neural Processing Engine are products of Qualcomm Technologies, Inc."}],"fieldType":"text_with_summary","summary":"

Requirements of recent technology trends are driving the modality shift to edge computing and now is a great time to get started as a developer.

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"}},{"nid":"34296","type":"blog","title":"Snapdragon powers the LG Q6 series: mid-range smartphones with premium features","created":"1506633427","changed":"1506634620","entityType":"node","display":{"shareOverlay":true},"path":"/news/onq/2017/09/28/snapdragon-powers-lg-q6-series-mid-range-smartphones-premium-features","url":"/news/onq/2017/09/28/snapdragon-powers-lg-q6-series-mid-range-smartphones-premium-features","headTitle":"[node:title]","fields":{"body":{"values":[{"type":"image","image":"https://www.qualcomm.com/sites/ember/files/styles/optimize/public/blog/managed-images/lg-q6-series-688.jpg?itok=J_6mBLh0","class":"inline","description":"","title":"","alt":"","width":688,"height":200},{"type":"html","value":"

The FullVision display you loved on the LG G6 is coming to LG’s new Q series, powered by the Qualcomm Snapdragon 435 Mobile Platform. And that’s just one of the impressive features you’ll find on these mid-range smartphones.

\n

“The LG Q6 is a blend of premium features, great performance and attractive pricing,” said Juno Cho, president of LG Electronics Mobile Communications Company. “That is extremely important to us as we look at the way consumers are using smartphones around the world.”

\n"},{"type":"image","image":"https://www.qualcomm.com/sites/ember/files/styles/optimize/public/blog/managed-images/lg-q6-array.jpg?itok=15iQ2nHf","class":"inline","description":"The LG Q6+","title":"","alt":"","width":688,"height":375},{"type":"html","value":"

The LG Q series comprises three powerful phones with various amounts of memory and storage. the Q6 includes 3GB of RAM and 32GB of storage, the Q6 Plus touts 4GB of RAM with 64GB of ROM and the Q6α has 2GB RAM and 16GB of ROM.

\n

LG continues its commitment to stunning optics, with the inclusion of the FullVision display. Thanks to its unique 18:9 aspect ratio, there’s more to see on the phones’ elongated 5.5-inch, 2160 x 1080 screen. The enhanced LG UX 6.0 user interface intuitively offers different viewing experiences for video clips or web streaming as well as improved multitasking by supporting two square windows side by side.

\n"},{"type":"image","image":"https://www.qualcomm.com/sites/ember/files/styles/optimize/public/blog/managed-images/lg-q6a.jpg?itok=JQCDfsD0","class":"inline","description":"The LG Q6α","title":"","alt":"","width":688,"height":425},{"type":"html","value":"

The phones feature a 13MP rear camera and a 5MP front-facing wide-angle camera. A 100-degree lens on the front lets you capture the perfect selfie while the Square Camera Mode makes it easy to create collages and “share your squares.”

\n

The Q6 phones sport a highly durable curved metallic frame created from 7000 series aluminum strong alloy. A minimized bezel adds to the phones’ sleekness. Unlike other screen-to-edge smartphones, the Q6 phones are ergonomically designed to prevent users from accidentally touching the screen while held.

\n

The Q6 series also includes LG’s proprietary Face Recognition feature, engineered to help you unlock your Q6 with ease. This feature is supported by Qualcomm Technologies’ “phone tilt” algorithm, which is engineered to “wake-up” the Q6 via facial recognition sensors running on the power-and battery-efficient Snapdragon sensor core.

\n

“The Q series is our way of getting the superb experiences with the essence of the LG’s premium line-ups to more consumers’ hands and pockets.” Cho stated.

\n

All variants come in Astro Black and Ice Platinum. Additionally, the Q6+ is available in Marine Blue, the Q6 in Mystic White and Terra Gold, and the Q6α in Terra Gold.

\n

The LG Q6 series is now available in Asia, Europe, Latin America, and North America.

\n

Qualcomm Snapdragon is a product of Qualcomm Technologies, Inc.

\n"}],"fieldType":"text_with_summary","summary":"

The FullVision display you loved on the LG G6 is coming to LG’s new Q series, powered by the Qualcomm Snapdragon 435 Mobile Platform. And that’s just one of the impressive features you’ll find on these mid-range smartphones.

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Opinions expressed in the content posted here are the personal opinions of the original authors, and do not necessarily reflect those of Qualcomm Incorporated or its subsidiaries (\"Qualcomm\"). The content is provided for informational purposes only and is not meant to be an endorsement or representation by Qualcomm or any other party. This site may also provide links or references to non-Qualcomm sites and resources. Qualcomm makes no representations, warranties, or other commitments whatsoever about any non-Qualcomm sites or third-party resources that may be referenced, accessible from, or linked to this site.

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OnQ Blog

Snapdragon Live with Pandora at SXSW

2013年3月15日

Qualcomm products mentioned within this post are offered by Qualcomm Technologies, Inc. and/or its subsidiaries.

Qualcomm® Snapdragon™ processors sponsored the Pandora Discovery Den where they showcased a great and eclectic mix of bands.  If you couldn't make it to SXSW this year, you can still hear all the music on the Pandora Discovery Den mixtape.

While visitors browsed the Music Discovery Wall, they also had a chance to play our Capture The Dragon contest on the video wall, where 10 Dell XPS 10 tablets were given away.

Capture the Dragon Sweepstakes at SXSW

You may be familiar with our dragon from our video – he's fast, and he may be hard to catch with your phone (it's easier, of course, if you have a Snapdragon processor in your phone, since our technology helps reduce shutter lag). Here are some examples of people who did capture it:

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<script charset="utf-8" type="text/javascript" src="//platform.twitter.com/widgets.js"></script>

Our brand ambassadors, Josh and Jess:

Pandora and Snapdragon Ambassadors at SXSW

The band Surfer Blood plays to a packed crowd at Antone's Nightclub.

Surfer Blood plays at Antone's during SXSW