Utilizing Mobile Technology to Connect Women Entrepreneurs in Malaysia to Business Mentors around the World

Wireless Reach Connects Women Entrepreneurs in Malaysia

The Mentoring Women in Business Program, implemented in collaboration with Qualcomm Wireless Reach, the Cherie Blair Foundation for Women, Maxis and the Foundation for Women’s Education and Vocational Training, utilizes 3G technology to connect business professionals around the world with women entrepreneurs in Malaysia. The program was developed to enhance women’s skills and knowledge in the areas of business and technology in order to help them grow and maintain their own successful businesses. The skills and information these women gain improve their self-confidence, maximize their entrepreneurial potential, improve their socioeconomic status and empower them to become self-reliant.


  • As of May 2014, one hundred women entrepreneurs have completed their training and been matched with a mentor. With the 3G tablets, they are able to connect with their mentors, build digital literacy and business skills, and access new information and prospective markets.
  • Through the pre-program training delivered by the Foundation for Women’s Education and Vocational Training, 86 percent of the 2012 and 2013 mentees built skills that they can use in their businesses and 100 percent improved scores on ICT assessments.
  • Mentees report that they have gained a wide range of skills through the program.
    • 93 percent reported that their mentoring relationship had a positive impact on their businesses
    • 96 percent built business strategy skills and 93 percent built marketing skills
    • All reported that they built confidence as businesswomen through the program
  • By the end of 2014, 150 women entrepreneurs will complete the intensive ICT, business, and English training, and receive a tablet and data plan.

Wireless Reach's Mentoring Women in Business

Oct 29, 2012 | 2:40


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