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Qualcomm Announces Commercial Availability of MCP50 with New Monthly Pricing Plans

Early Adopters Harris Trucking and R&M Transportation Cite Safety and Compliance Benefits

– April 05, 2012 – Qualcomm Incorporated (NASDAQ: QCOM), a leading provider of integrated wireless systems, applications and services to transportation and logistics companies, today announced the commercial availability of the Mobile Computing Platform 50 (MCP50), which delivers Qualcomm’s industry-leading applications at a cost-effective price point. Accessible for fleets of all sizes, the richly featured fleet management solution helps transportation companies meet safety and regulatory compliance requirements to successfully manage their business operations. To ensure fleets can address a broad range of operational requirements despite varying budgets, Qualcomm also launched flexible new monthly pricing plans that deliver key applications to address specific fleet operational goals.

“We are committed to helping fleets succeed and grow as they adapt to new industry demands and regulations,” said Norm Ellis, vice president of sales, services and marketing for Qualcomm Enterprise Services. “With more than 150 private and for-hire fleets of all sizes already committed to adopting the MCP50, we are pleased that our industry-leading fleet management applications are now more accessible than ever to help fleets address a broad range of operational challenges, including safety, compliance, productivity and fuel efficiency.”

MCP50 Features Garner Strong Market Response
MCP50 delivers the industry-tested and proven Qualcomm applications to meet the core operational needs of today’s fleets, including the latest safety and compliance requirements, such as FMCSA’s HOS regulations and CSA program. Applications include: Qualcomm Hours of Service, CSA Safety Performance Service, Critical Event Reporting, CoPilot® Truck™ In-Cab Navigation provided by ALK Technologies, Performance Monitoring with Fuel Manager, Analytics Manager and Vehicle Inspection Report. Other Qualcomm applications planned for future releases of the MCP50 include Circle of Service Workflow, Trip Manager and Vehicle Maintenance.

MCP50 offers seamless integration to the leading third-party enterprise software systems and is easy for fleets to adopt given a simple, one-hour in-cab installation process. The intuitive user interface ensures minimal driver and back-office training to keep fleets fully operational and on the road.

Early users of the MCP50 have responded with favorable reviews of the platform:
• Jed Duggan, senior vice president and general manager at Harris Trucking Company, said, “The MCP50 is designed with a carrier and its drivers in mind. The platform is easy to install and the drivers find the user interface very intuitive. Overall, the MCP50 has helped us be proactive in the area of safety and compliance and reduce operational costs by improving load management, driver productivity and proactive driver management.”
• “The MCP50 is sleek, offers multiple options for mounting and easy to handle, making it the best fit both for our drivers and operational staff,” noted Paul Turley of R&M Transportation. “The benefits of this new platform, combined with Qualcomm’s excellent customer service and the ease of training, further solidify our ongoing collaboration with Qualcomm.”

New Customer Resources and Availability
MCP50 is available for $799 SRP through local dealers and resellers that are part of the Pana-Pacific distribution network or directly from Qualcomm Enterprise Services. Qualcomm Enterprise Services also offers six different monthly service pricing plans — starting at $19.95 per month — that feature a variety of industry leading applications to meet customers’ specific needs, encompassing everything from regulatory compliance and fleet asset management to customer service and performance. New pricing plans are available for the MCP50, MCP110 and MCP200.

To further support ease of adoption, effective April 30, 2012, customers will be able to order the MCP50 directly from the new and significantly enhanced Qualcomm Customer Portal. Fleets will be able to take advantage of the powerful toolset, increased system performance and reliability and expanded line-up of self-service options delivered by the Customer Portal. Designed to improve customers’ online experience, the Qualcomm Customer Portal replaces and enhances all the features and functionality of iQ, Qualcomm’s legacy customer portal.

To assist fleets in assessing their core fleet management technology needs, Qualcomm has launched a Solution Finder and ROI Calculator on its public website (transportation.qualcomm.com). The Solution Finder enables fleets to determine the specific applications to meet their unique fleet management needs, while the ROI tool helps fleets assess the value of their investment.

About Qualcomm Enterprise Services
Qualcomm Enterprise Services has provided integrated fleet management applications, services and platforms to transportation and logistics companies around the world for nearly 25 years. As the most experienced provider in the industry, Qualcomm Enterprise Services delivers end-to-end solutions to help fleets improve safety and compliance, fuel management, mobile asset management, operational efficiency and customer service. It tailors fleet management solutions to meet the needs of for-hire and private fleet operations of all sizes and with needs ranging from ranging from basic compliance management to the most sophisticated business intelligence. As a division of Qualcomm Incorporated, Qualcomm Enterprise Services is uniquely positioned among telematics solutions providers to innovate fleet management solutions that benefit from Qualcomm’s deep knowledge of mobile wireless technology and solutions. Backed by a global, 24/7, world-class technology infrastructure, Qualcomm Enterprise Services has established an unrivaled track record of customer service that extends long past the initial sale. For more information, please visit Qualcomm Enterprise Services’ website.

Qualcomm Incorporated (NASDAQ: QCOM) is the world leader in 3G and next-generation mobile technologies. For more than 25 years, Qualcomm ideas and inventions have driven the evolution of digital communications, linking people everywhere more closely to information, entertainment and each other. For more information, visit Qualcomm’s website, OnQ blog, Twitter and Facebook pages.

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