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Qualcomm Announces the Mobile Computing Platform 110

Next Evolution in MCP100 Series Optimizes Transportation Company Operations with PDF Viewing and On-Board Driver Tutorials

– August 24, 2010 – Qualcomm Incorporated (Nasdaq: QCOM), a leading provider of integrated wireless systems and services to transportation, logistics and service fleet companies, today announced the Mobile Computing Platform 110 (MCP110), the next generation on-board fleet management system in the MCP100 series. MCP110 is specifically engineered to optimize transportation company operations and will be commercially available in fall 2010.

The MCP110 supports all current MCP100 series applications and offers new capabilities, including a PDF viewer that allows drivers to view and, with an optional in-cab printer, print PDF documents right from their cab, making it easy for fleet managers to send special instructions to drivers who are arriving at customer sites. The on-board driver tutorials, which are similar to the “help” function in many software programs, are available to educate drivers on how to use various MCP110 applications. Additionally, the MCP110’s Driver Interface Unit (DIU110) boasts a higher resolution display with more vibrant colors, improving driver satisfaction with an enhanced user experience.

MCP110 operates using terrestrial communication with the option to upgrade to terrestrial plus Wi-Fi communication. With Wi-Fi-enabled communication, customers can access static content on both the Internet and web-based email programs, as well as scan documents over the Wi-Fi network without paying a per page charge. In addition, customers can utilize Qualcomm’s Content Delivery Service, which allows audio messages to be broadcast to the fleet without an additional charge.

“The MCP110 platform delivers new features that add value to transportation company operations,” said Norm Ellis, vice president of sales, services and marketing for Qualcomm Enterprise Services. “The addition of this platform to Qualcomm’s product portfolio further expands our ability to deliver industry-leading applications and services to a wide spectrum of fleets.”

The MCP100 and MCP200 Series product lines comprise Qualcomm’s portfolio of mobile information systems, which is designed to meet the diverse needs of fleets with a variety of operational profiles. The Mobile Computing Platform 100 Series, which includes the MCP100 and MCP110, is designed to improve operational efficiency, enhance driver productivity and reduce costs. The MCP200 delivers an expanded set of award-winning Qualcomm Transportation Services to help enable fleets to transform the cab into a mobile operations center and drive additional revenue.

About Qualcomm Enterprise Services
Since 1988, Qualcomm Enterprise Services has provided integrated wireless systems and services to transportation and logistics companies around the world. With more than 1.3 million mobile units shipped to businesses in 39 countries on four continents, Qualcomm Enterprise Services delivers the business insight these companies need in order to operate at peak performance and provide superior customer service. Backed by a global, 24/7, world-class technology infrastructure, Qualcomm Enterprise Services is positioned to meet and exceed the increasingly complex and business-critical needs of its more than 2,500 clients with superior customer care and professional services. For more information, please visit us at: www.qualcomm.com/qes.

About Qualcomm
Qualcomm Incorporated (NASDAQ: QCOM) is the world leader in next-generation mobile technologies. For 25 years, Qualcomm ideas and inventions have driven the evolution of wireless communications, connecting people more closely to information, entertainment and each other. Today, Qualcomm technologies are powering the convergence of mobile communications and consumer electronics, making wireless devices and services more personal, affordable and accessible to people everywhere. For more information, visit Qualcomm around the Web:
www.qualcomm.com
Corporate Blog: www.qualcomm.com/blog
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