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Qualcomm’s Brew Mobile Platform Continues to Gain Traction with Support of 3Pre Partners

– June 28, 2010 – Qualcomm Incorporated (Nasdaq: QCOM), a leading developer and innovator of wireless technologies, products and services, today announced that its Brew® Mobile Platform (Brew MP™) continues to attract new partners to the Qualcomm-driven 3Pre program. The program provides support to mobile device manufacturers, operators and members of the developer community with a focus on integrating core, pre-loaded applications.

“Qualcomm is committed to advancing the reach of Brew MP, and subsequently delivering richer applications and better experiences to consumers using a range of devices across the world’s largest markets,” said Mitch Oliver, vice president of ecosystem development for Qualcomm. “By fostering increased collaboration within the Brew MP ecosystem, we envision many more devices and applications benefiting consumers who desire a more compelling and personal mobile experience all around the world.”

Under Qualcomm’s 3Pre program, the Company is working with key software providers to optimize, pre-integrate and distribute key software components with the Brew MP operating system, allowing developers to distribute their applications prior to the launch of new handsets in order to reduce development time and cost. The 3Pre program offers applications from multiple software companies for numerous application categories, including browsers, messaging, navigation and others. To date, more than 25 companies are participating in the program. New developers now joining the 3Pre program include: ACCESS, Bluestreak Technology, Cequint, Funambol, Jibe Mobile, PixSense and UIEvolution.

“ACCESS is committed to providing solutions that connect an ever-growing variety of mobile and beyond-PC devices to the Internet. We’re pleased to participate in Qualcomm’s 3Pre program,” said Kiyo Oishi, executive officer for ACCESS CO., LTD. “By pre-integrating our NetFront™ mobile browser and EMCS MMS 3.0 client and stack with Brew Mobile Platform, we can provide a near-turnkey solution that will help OEMs achieve faster time-to-market and reduced costs, while having the flexibility and customizability they need to deliver competitive products and services.”

“Qualcomm’s innovative 3Pre community continues to gain momentum and Bluestreak Technology is pleased to incorporate our award-winning MachBlue platform into this ecosystem,” said Dominique Jodoin, chief executive officer and president for Bluestreak Technology. “Having the opportunity to optimize, pre-integrate and distribute our platform with the Brew MP operating system will speed up our time to market for rich media services, including 3-D user interfaces and support for mobile video streaming. Millions of mobile subscribers currently enjoy user interfaces, applications and web services powered by the MachBlue platform, and we look forward to growing that number as we deploy our platform on more of Qualcomm’s leading-edge wireless products in the future.”

“Caller ID is a simple application that wireless subscribers value, and Cequint is committed to addressing the OEM integration work required to enable a graceful user experience,” said Scott Weller, president for Cequint, Inc. “Cequint’s pre-integration with Brew MP gives us the advantage of scaling across mass-market handsets to best meet the needs of our operator partners.”

“Users increasingly expect to access data and media everywhere, including on their mobile phones. Funambol is pleased to make our open source mobile cloud sync software available on Brew MP, which will enable mobile phones to sync address books, calendars, email, pictures, files and more, with the web, email systems, PCs and social networks,” said Fabrizio Capobianco, chief executive officer for Funambol. “Not only does this make it easy to retrieve data and media on and off phones, but our open source software allows device manufacturers to fully customize the mobile cloud sync capabilities for their market.”

“By working closely with Qualcomm and the 3Pre program, Jibe Mobile is able to leverage one of the best mobile operating systems, Brew MP, to help dramatically lower our development and integration efforts,” said Amir Sarhangi, chief executive officer for Jibe Mobile. “More importantly, we are able to address mass market devices and add new features in much shorter development cycles.”

“PixSense’s white-labeled, mobile social networking platform is driving gains in monthly ARPU and increasing subscriber loyalty for mobile operators around the globe today,” said Anurag Mendhekar, chief executive officer for PixSense. “Working with Brew MP enables us to directly accelerate mobile operators’ ability to monetize their investments in 3G and advanced networks, while simultaneously delighting their subscribers with social and community features that naturally become a part of their lives.”

“UIEvolution has been working with Qualcomm since the early days of Brew, and with the launch of Brew MP we are able to extend our UIEngine products to deliver a truly compelling mobile experience,” said Chris Ruff, chief executive officer of UIEvolution. “By collaborating closely with Qualcomm, we are able to extend our software products to leverage the new capabilities of multimedia, graphics, windowing, networking and database integration available in Brew MP for our customers, which includes mobile operators, device makers and media companies.”

Brew Mobile Platform is a mobile operating system that delivers smartphone functionality across virtually all tiers of devices, including the emerging tier of mass-market smartphones. The operating system enables advanced capabilities such as touchscreen, rich multimedia, window management, open platform extensibility and expanded support for native application development. To learn more about Brew MP, visit www.brewmp.com.

About Qualcomm
Qualcomm Incorporated (NASDAQ: QCOM) is the world leader in next-generation mobile technologies. For 25 years, Qualcomm ideas and inventions have driven the evolution of wireless communications, connecting people more closely to information, entertainment and each other. Today, Qualcomm technologies are powering the convergence of mobile communications and consumer electronics, making wireless devices and services more personal, affordable and accessible to people everywhere. For more information, visit Qualcomm around the Web:
www.qualcomm.com
Corporate Blog: www.qualcomm.com/blog
Twitter: www.twitter.com/qualcomm
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Topics: Brew
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