Rasmus Hellberg is part of Qualcomm’s technical marketing team where he focuses on the wireless evolution. He previously spent 10 years in the wireless infrastructure industry and held several product management positions in Sweden and San Diego covering CDMA2000, 1xEV-DO, WCDMA and PDC, mainly focusing on the Radio Access network product. Rasmus started his telecom career in product management working on the Japanese PDC system and later on the first commercial WCDMA product.

Dr. Hellberg holds a Ph.D. in Electromagnetic Wave Propagation and a Master degree in Electrical Engineering from the Royal Institute of Technology in Stockholm Sweden. He also received a Bachelors degree in Business Administration and Finance from the University of Stockholm, Sweden.

Liz Gasser contributes in discussion on what it is like to work for a tech startup, and what it is like to be a woman working for a tech startup or tech company in San Diego?

Today, modern operating systems (Android, IOS, among others) expose powerful APIs to gather user surroundings data such as location, motion, lighting and directional position, and this in turn can determine context.

These APIs can be used to build powerful, smarter applications. This raw data provided from each of these unique APIs requires developers to create sophisticated interpretative algorithms to aggregate into meaningful data and bring personalization to applications. Using multiple APIs simultaneously can present challenges such as data inaccuracies, sluggishness, battery-drain and draw privacy concerns with end users.

Qualcomm Labs will discuss technical challenges of OS APIs and give an in-depth presentation on how to overcome them. Although high-level code will be presented, all levels of developers, software engineers, product managers and strategists are welcome.