Augmented Reality: Is Reality Really Ready to be Augmented?
VP, Ventures
<p>This session will explore whether mobile technology is advanced enough to make augmented reality, which often makes use of sophisticated software and lots of processing power in the cloud, compelling. Are device connectivity and battery life sufficient to add three-dimensional, lifelike images into the real-world, so that a gamer could do battle with a virtual dragon in the street, for example? If it does thrive, will augmented reality be driven by large, established web companies and handset vendors, or will we see start-ups leading the development of this market?</p><p>For more information about this session, click <a href="http://www.mobileworldcongress.com/conference/conf_agenda.htm" target="_blank">here</a>.</p>
4:00 PM
Hall 5 Room 5