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Over the past few years, Microsoft has used Snapdragon processors in all of their Windows Phones. Inside every Window Phone 7 handset was either a Snapdragon S1 or S2 processor. The close collaboration between Microsoft and Qualcomm has resulted in a sea of fast and powerful smartphones with great battery life. So fast, in fact, that Microsoft invited anyone to come into a Windows Store to get “Smoked by Windows Phone.”
The Snapdragon™ S4 processor is incredibly cool. I mean that literally.
On your mark. If you haven’t seen a DASH demo at an industry conference yet, you’ve got a lucky second chance in Las Vegas at NAB (National Association of Broadcasters), April 16th-19th. What’s DASH? It’s a new, better way to stream video because it adapts the stream to your viewing conditions to produce a smooth, enjoyable viewing experience.
If you develop native applications, you live on the left-hand side of this image. You’re close to phone internals and you can use hardware APIs to take full advantage of sensors, location based services , GPS, camera and other components inside the phone. Of course, that also means that you have to port, test and maintain versions for all the platforms your customers use — but you can’t have everything.
I recently spoke with Kevin Kwang of ZD Net Asia to discuss the state of mobile multi-core processors. I pointed out that while it’s exciting to see powerful, dual-core Snapdragon processors commercially available (in products like the HTC EVO™ 3D and HP TouchPad), if developers aren’t coding their applications with distinct APIs that take advantage of multiple cores, the power of the hardware is often underutilized.
I think I’m a pretty typical mobile user, which means I have high expectations with no room for compromise. I want to be connected all the time and anywhere I happen to be. I want great performance and I want the battery to last all day.
If you’re like me and you channel your inner geek, I bet you’ve always wondered what makes Snapdragon mobile processors tick. Well, wonder no more. I’d like to invite you to listen in on the second in our Snapdragon mobile processor webinar series featuring Qualcomm’s Charlie Mater (VP, Product Management) who gives an in-depth overview of the Snapdragon family of system-on-chip (SoC) solutions and Qualcomm’s CPU micro-architecture.
In mobile communication , 2011 ushered in the buzz word “dual-core” with the introduction of the first tablets and smartphones. At Qualcomm, we began showcasing our MSM8660 dual-core CPU processors at CES, leveraging the Snapdragon Mobile Development Platform or MDP for short. If you aren’t familiar with the Snapdragon MDP, it is an important development tool available from BSQUARE to leverage the powerful capabilities of the Snapdragon processors.
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