Effective October 1, 2012, QUALCOMM Incorporated completed a corporate reorganization in which the assets of certain of its businesses and groups, as well as the stock of certain of its direct and indirect subsidiaries, were contributed to Qualcomm Technologies, Inc. (QTI), a wholly-owned subsidiary of QUALCOMM Incorporated. Learn more about these changes

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Francisco Cheng (16)

Qualcomm Introduces BRITE and GridView for Snapdragon

If the major theme for mobile devices this year isn’t reducing battery drain, it should be. How often do you glance down at your phone or tablet halfway through the day, only to notice that most of its battery life is drained after letting it sit untouched the whole time? While there are many potential culprits that reduce battery life, the biggest one is the display. In fact, Android devices have a battery usage monitor that tells you exactly what’s eating up all the battery life, with the screen being responsible for most of it. Most users are left to manually dial down the brightness or let the OS control the brightness settings, but why should they even have to worry about this? Why can’t these technologies be baked right into the device? Snapdragon S4 brings two innovative solutions to this problem and makes them completely invisible to the user.
Feb 23, 2012 by Francisco Cheng

Snapdragon S4 Handles 5.1 Surround Sound Capture and Playback

Audio is arguably the most overlooked component in mobile devices, because users assume audio fidelity is limited to a pair of small speakers and boilerplate headphone jack. What you may not realize is that a device as small as a Smartphone can be directly plugged into a sophisticated home theater system and that a mobile processor can drive the latest in Dolby, DTS, and SRS high fidelity audio.. The latest Snapdragon S4 processors brings the 5.1 surround sound theatre experience to mobile devices.
Feb 22, 2012 by Francisco Cheng

S4’s Adreno GPU: More than Just Gaming

The term Graphics Processing Unit (or GPU) is often spoken in the same breath as gaming applications. A powerful GPU is directly responsible for smooth gameplay, high frame rates, and enhanced scenes with jaw-dropping effects. While the Adreno 225, the GPU component found in the Snapdragon S4 processor, is designed to render the most complex scenes in any given game, it also lends itself to some pretty impressive technologies and use cases that can be executed with an S4-equipped device.
Feb 21, 2012 by Francisco Cheng

The Snapdragon S4’s Adreno GPU takes Graphics to the Next Level

The ability to render with a GPU on mobile devices has created a world of possibilities for game, web, and graphics developers, as offloading graphics rendering from the CPU can free up valuable system resources. The embedded GPU found in the latest Snapdragon processors is custom-built by Qualcomm and aptly named the Adreno series, because it’s analogous to applying a shot of pure adrenaline to any graphics intensive task. With the latest S4 processors, the Adreno 225 takes center-stage with a 50% increase in performance over the previous generation Adreno 220 and is roughly 7.5 times faster than the first generation Adreno 200.
Feb 21, 2012 by Francisco Cheng

Snapdragon S4 Camera Revealed

There’s been a lot of buzz about our Snapdragon S4 processor leading into Mobile World Congress 2012. It’s already well known that the S4 is the first mobile processor built using a 28nm process and the first to integrate 4G LTE, made possible because our chips are custom-designed from the ground up using the ARM instruction set. What hasn’t been fully revealed yet, however, are some of the finer details about the S4 and its many components which empower all the fun multimedia tasks that the average person can do with a mobile device.

Feb 17, 2012 by Francisco Cheng

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