Fishermen in India’s tsunami-affected Tamil Nadu region are putting advanced wireless technology to work, thanks to a collaboration that includes industry giant Tata Teleservices and the nonprofit M.S. Swaminathan Research Foundation. Using a BREW application called “Fisher Friend,” fishermen can now quickly access crucial information regarding weather conditions, approved fishing locations and market prices — all in their local language. Using low-cost phones that run on Tata’s high-speed 3G network, the easy-to-use application provides fishermen with a much-needed tool that enhances their safety and livelihood.
This project is part of Qualcomm’s Wireless Reach™ initiative, a program aimed at empowering underserved communities worldwide via advanced wireless connectivity.
Learn more about Qualcomm’s Wireless Reach initiative at: www.qualcomm.com/wirelessreach
